Peel Off Base Coat

Shoppers searched for this 847K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $401K a year.

Searches, last 12 months

847K

Growth, 90 days vs prior 90

-17.7%

Conversion, latest week

4.2%

Market size, estimated

$401Ka year

Peak month

January1.5× the quietest month

Top search term

jello jello peel-off base gel313K searches a year

Listings sell for $11.16 on average, from $6.78 to $29.84. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 3,000 to 4,000 of them. At $11.16 that is $33K to $45K a year per listing.

Average price

$11.16under the $15 to $100 sweet spot

Price range

$6.78–$29.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

3,000–4,000

Revenue per listing a year

$33K–$45K

Returns

1.1%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #76 within Base & Top Coats. It carries 2,498 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

83%

Out of stock, average day

9.1%

Average rank

#76in Base & Top Coats

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

2,498per listing

Listings tracked

6

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months