Paya

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +27.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.

Searches, last 12 months

18K

Growth, 90 days vs prior 90

+27.0%

Conversion, latest week

2.2%

Market size, estimated

$29Ka year

Peak month

June1.5× the quietest month

Top search term

paya shampoo5K searches a year

Listings sell for $71.76 on average, from $13.21 to $216.60. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $71.76 that is $0 to $7K a year per listing.

Average price

$71.76inside the $15 to $100 sweet spot

Price range

$13.21–$216.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

0.6%of orders · Amazon United States median 2.1%

53% of listings pay for placement with sponsored ads. 58% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #3,906 within Cleansers. It carries 298 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

53%

Prime listings

58%

Out of stock, average day

6.5%

Average rank

#3,906in Cleansers

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

298per listing

Listings tracked

19

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

57 months