Paw Paw
MaybeReturns run at only 0.3% of orders. But prices span $9.07–$686.45, mostly outside the sweet spot, so Paw Paw is a Maybe.
- Flapen Score
- 54 / 100Top 22% of 10,978 Beauty & Personal Care niches · +6 vs the category median of 4854
- Market size
- $654K/yr199K searches / yr
- 90-day growth
- +10.1%search demand this quarter
- Competition
- 67%top-5 click share · 13 brands · 134 sellers
Flapen Score
Paw Paw against its category
The dotted line is the Beauty & Personal Care average. Past it, Paw Paw is stronger. Inside it, weaker.
Market
The Paw Paw market on Amazon at a glance
Shoppers on Amazon United States searched for Paw Paw 199K times last year and spent an estimated $654K. The top 5 brands take 76% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
6.1% of searches ended in a purchase last week.
Shoppers searched for this 199K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $654K a year.
- Searches, last 12 months
- 199K
- Growth, 90 days vs prior 90
- +10.1%
- Conversion, latest week
- 6.1%
- Market size, estimated
- $654Ka year
- Peak month
- April3.1× the quietest month
- Top search term
- paw paw72K searches a year
02 · Price
A sale here is worth $53.56.
Listings sell for $53.56 on average, from $9.07 to $686.45. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $53.56 that is $40K to $54K a year per listing.
- Average price
- $53.56inside the $15 to $100 sweet spot
- Price range
- $9.07–$686.45
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $40K–$54K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #1,916 within Sets & Kits. It carries 1,621 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 86%
- Out of stock, average day
- 7.7%
- Average rank
- #1,916in Sets & Kits
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 1,621per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 1 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Paw Paw products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
AOA Studio Collection makeup Sponge Set Latex Free and High-definition Set of 6 makeup Wonder blender For Powder Cream and Liquid Super Soft Wonder Beauty Cosmetic
- Price
- $9.38
- Rating
- 4.8/5
- Reviews
- 22,502
- Age
- 5y ago

Paw Paw Clarifying Body kit 4pcs
- Price
- $25.84
- Rating
- 4.5/5
- Reviews
- 1,202
- Age
- 4y ago

Best Pawpaw Ever Gifts - Pawpaw Baseball Caps (US Alpha Small Large Grey)
- Price
- $22.70
- Rating
- 4.8/5
- Reviews
- 272
- Age
- 1y ago

Pawpaw Hat Gifts for Men Pawpaw Hat for Christmas Fathers Day Birthday Gift for Grandpa from Grandkids Trucker Gray Cap
- Price
- $22.06
- Rating
- 4.6/5
- Reviews
- 23
- Age
- 1y ago

PawPaws Dog Treadmill for Large Dogs Medium Dogs. Dog Slatmill for Healthy & Fit Dog Life Dog Treadmill for Indoor & Outdoor (Medium)
- Price
- $686.45
- Rating
- 4.4/5
- Reviews
- 88
- Age
- 3y ago
Trending
90-day click momentum
PawPaws Dog Treadmill for Large Dogs Medium Dogs. Dog Slatmill for Healthy & Fit Dog Life Dog Treadmill for Indoor & Outdoor (Medium)
- Price
- $686.45
- Rating
- 4.4/5
- Reviews
- 88
- Age
- 3y ago

Paw Paw Clarifying Body Kit 4pcs
- Price
- $23.67
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

Pawpaw Gifts from Grandchildren for Men American Flag Best Pawpaw Hat USA Patriotic Baseball Cap Unique Fathers Day Birthday for Pawpaw
- Price
- $20.08
- Rating
- 4.8/5
- Reviews
- 55
- Age
- 3mo ago

Pawpaw Hat Gifts for Men Pawpaw Hat for Christmas Fathers Day Birthday Gift for Grandpa from Grandkids Trucker Gray Cap
- Price
- $22.06
- Rating
- 4.6/5
- Reviews
- 23
- Age
- 1y ago

Paw Paw Gifts for Grandpa Dad Men Worlds Best Grandpa Hat Funny Papaw Baseball Cap Fathers Day Retirement Birthday Gifts for Grandfather Pop Pop Black
- Price
- $16.66
- Rating
- 4.7/5
- Reviews
- 42
- Age
- 1y ago
Newest
by launch date
Paw Paw Clarifying Body Kit 4pcs
- Price
- $23.67
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

Pawpaw Gifts from Grandchildren for Men American Flag Best Pawpaw Hat USA Patriotic Baseball Cap Unique Fathers Day Birthday for Pawpaw
- Price
- $20.08
- Rating
- 4.8/5
- Reviews
- 55
- Age
- 3mo ago

Paw Paw Papaya Cream 300ML
- Price
- $12.34
- Rating
- 3.0/5
- Reviews
- 5
- Age
- 9mo ago

Pawpaw Hat Gifts for Men Pawpaw Hat for Christmas Fathers Day Birthday Gift for Grandpa from Grandkids Trucker Gray Cap
- Price
- $22.06
- Rating
- 4.6/5
- Reviews
- 23
- Age
- 1y ago

PAW PAW Skin Oil with Natural Papaya Extract Nourishing & Smoothing Daily Body Moisturizer 60ml Pack of 1
- Price
- $11.95
- Rating
- 4.6/5
- Reviews
- 38
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
134
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
18%
- AOA STUDIO23%
- Arikit20%
- VIOZOFA18%
- Lucas Papaw8%
- Generic7%
- Paw Paw6%
Demand
Paw Paw search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 3.1×
Search terms
Top Paw Paw search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- paw paw72K/yr
- pawpaw57K/yr
- paw paw cream41K/yr
- pawpaw cream15K/yr
- crema paw paw original8K/yr
- crema paw paw3K/yr
- paw paws2K/yr
Reviews and returns
What reviews say buyers love and hate about Paw Paw
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Its just not worth the money
Overpriced
Price Gouging
Too much absorption
It doesnt absorb as much product as I expected
These sponges are not absorbent
Poor quality
These are really cheap quality
Definitely not the same quality as Beauty blender
apparently Im allergic
Allergic Reaction
It also irritates my skin
has no scent or flavor whatsoever
Smelly
Strong smell
Love
feel smooth on the skin
feels so soft on the skin
Incredibly soft
Good quality and blends makeup seamlessly
Quality Blender
Amazing quality
They are affordable
Great deal
Amazing value
Works very good make my skin beautiful
It helps smooth everything together on your face makes your face look radiant
feel gentle on my skin
Product goes on flawless when using these
hold up very well
Reliable & durable
Return
0.3% Return rate 42% Fixable by listing
The sponges are pretty big after you soak them in water
They get very large
Too small
Dias up too much product
Don't work
Its just not worth the money
Overpriced
Price Gouging
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Paw Paw questions
Answered from the same tracked data.









