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Patting Gel Polish

Maybe

An estimated 0.6% of orders come back. But the top 5 brands take 83% of clicks, so Patting Gel Polish is a Maybe.

Flapen Score
63
63 / 100
Top 4% of 10,978 Beauty & Personal Care niches · +15 vs the category median of 48
Market size
$595K/yr710K searches / yr
90-day growth
+47.9%search demand this quarter
Competition
56%top-5 click share · 13 brands · 17 sellers

Flapen Score

Patting Gel Polish against its category

The dotted line is the Beauty & Personal Care average. Past it, Patting Gel Polish is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Patting Gel Polish market on Amazon at a glance

Shoppers on Amazon United States searched for Patting Gel Polish 710K times last year and spent an estimated $595K. The top 5 brands take 83% of clicks. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 710K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +47.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $595K a year.

Searches, last 12 months
710K
Growth, 90 days vs prior 90
+47.9%
Conversion, latest week
3.5%
Market size, estimated
$595Ka year
Top search term
patting gel polish pallete111K searches a year

02 · Price

A sale here is worth $23.60.

Listings sell for $23.60 on average, from $8.30 to $128.91. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $23.60 that is $12K to $18K a year per listing.

Average price
$23.60inside the $15 to $100 sweet spot
Price range
$8.30–$128.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
500–750
Revenue per listing a year
$12K–$18K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #483 within Gel Polish. It carries 215 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
6.3%
Average rank
#483in Gel Polish
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
215per listing
Listings tracked
25

04 · Newcomers

16 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 16 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
16
Successful launches
16Amazon's first-year sales bar
Average brand age
27 months

Products

Top Patting Gel Polish products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

17

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

56%

Top 20: 95%

Open market

14%

  • Brand 121%
  • Brand 221%
  • Brand 320%
  • Brand 413%
  • Brand 58%
  • Brand 64%
  • Open — no brand owns it (7 brands, 14%)

Demand

Patting Gel Polish search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25Black Friday '25Spike '26AugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 5.7× · 11 of 12 months tracked

Search terms

Top Patting Gel Polish search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • patting gel polish pallete111K/yr
  • pat pat gel85K/yr
  • patting gel70K/yr
  • pat gel polish palette70K/yr
  • pat pat gel palette31K/yr
  • pat gel39K/yr
  • patting gel polish63K/yr
  • gel polish palette35K/yr
  • ombre gel nail polish palette22K/yr
  • ombre gel25K/yr

Reviews and returns

What reviews say buyers love and hate about Patting Gel Polish

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Color”
14%of negative reviews mention “Color”
0.6%of orders come back
“Colors inaccurate”
A buyer, on “Color”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Patting Gel Polish questions

Answered from the same tracked data.