Patchouli Lotion
MaybeAn estimated 0.7% of orders come back. But shoppers spend an estimated $46K a year here, so Patchouli Lotion is a Maybe.
- Flapen Score
- 51 / 100Top 34% of 10,978 Beauty & Personal Care niches · +3 vs the category median of 4851
- Market size
- $46K/yr71K searches / yr
- 90-day growth
- +4.0%search demand this quarter
- Competition
- 44%top-5 click share · 16 brands · 723 sellers
Flapen Score
Patchouli Lotion against its category
The dotted line is the Beauty & Personal Care average. Past it, Patchouli Lotion is stronger. Inside it, weaker.
Market
The Patchouli Lotion market on Amazon at a glance
Shoppers on Amazon United States searched for Patchouli Lotion 71K times last year and spent an estimated $46K. The top 5 brands take 80% of clicks. Demand peaks in Sep. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 4.9% of those searches ended in a purchase.
Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.
- Searches, last 12 months
- 71K
- Growth, 90 days vs prior 90
- +4.0%
- Conversion, latest week
- 4.9%
- Market size, estimated
- $46Ka year
- Peak month
- September1.9× the quietest month
- Top search term
- patchouli lotion30K searches a year
02 · Price
A sale here is worth $13.23.
Listings sell for $13.23 on average, from $5.00 to $27.51. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $13.23 that is $1K to $3K a year per listing.
- Average price
- $13.23under the $15 to $100 sweet spot
- Price range
- $5.00–$27.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
37% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #1,565 within Lotions. It carries 1,644 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 37%
- Prime listings
- 83%
- Out of stock, average day
- 1.1%
- Average rank
- #1,565in Lotions
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 1,644per listing
- Listings tracked
- 35
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top Patchouli Lotion products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
723
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
44%
Top 20: 85%
Open market
16%
- Brand 148%
- Brand 29%
- Brand 38%
- Brand 48%
- Brand 56%
- Brand 64%
- Open — no brand owns it (10 brands, 16%)
Demand
Patchouli Lotion search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 1.9×
Search terms
Top Patchouli Lotion search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- patchouli lotion30K/yr
- nubian heritage20K/yr
- patchouli body lotion8K/yr
- nubian7K/yr
- patchouli lotion for women6K/yr
Reviews and returns
What reviews say buyers love and hate about Patchouli Lotion
We read the reviews and the return reasons for every product selling here.
“Smells weird”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Patchouli Lotion questions
Answered from the same tracked data.









