Pat Mcgrath Lipstick Elson 4
FailThe top 5 brands take 100% of clicks, so Pat Mcgrath Lipstick Elson 4 is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $91K/yr218K searches / yr
- 90-day growth
- -21.6%search demand this quarter
- Competition
- 40%top-5 click share · 5 brands · 159 sellers
Flapen Score
Pat Mcgrath Lipstick Elson 4 against its category
The dotted line is the Beauty & Personal Care average. Past it, Pat Mcgrath Lipstick Elson 4 is stronger. Inside it, weaker.
Market
The Pat Mcgrath Lipstick Elson 4 market on Amazon at a glance
Shoppers on Amazon United States searched for Pat Mcgrath Lipstick Elson 4 218K times last year and spent an estimated $91K. All 5 brands take every click. Demand peaks in Sep–Oct–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 218K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.
- Searches, last 12 months
- 218K
- Growth, 90 days vs prior 90
- -21.6%
- Conversion, latest week
- 1.2%
- Market size, estimated
- $91Ka year
- Peak month
- December3.3× the quietest month
- Top search term
- pat mcgrath83K searches a year
02 · Price
A sale here is worth $35.34.
Listings sell for $35.34 on average, from $3.72 to $120.12. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $35.34 that is $0 to $4K a year per listing.
- Average price
- $35.34inside the $15 to $100 sweet spot
- Price range
- $3.72–$120.12
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
68% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #1,801 within Eyes. It carries 4,331 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 62%
- Out of stock, average day
- 3.7%
- Average rank
- #1,801in Eyes
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 4,331per listing
- Listings tracked
- 47
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Pat Mcgrath Lipstick Elson 4 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LOreal Paris Infallible Matte Resistance Liquid Lipstick up to 16 Hour Wear Le Rouge Paris 420 0.16 Fl Oz
- Price
- $11.54
- Rating
- 4.5/5
- Reviews
- 15,681
- Age
- 3y ago

Pat McGrath Labs LiquiLUST Legendary Wear Lipstick - DIVINE NUDE 1 Count (Pack of 1)
- Price
- $33.68
- Rating
- 3.7/5
- Reviews
- 19
- Age
- 3y ago

Pat McGrath Labs SatinAllure Lipstick - Elson 5 - True Blue Red
- Price
- $29.76
- Rating
- 4.6/5
- Reviews
- 38
- Age
- 2y ago

Pat McGrath Labs Dramatique Mega Lip Pencil - Elson 1 Count (Pack of 1)
- Price
- $25.56
- Rating
- 3.9/5
- Reviews
- 20
- Age
- 3y ago

Pat McGrath Labs Mothership V Eyeshadow Palette - Bronze Seduction - 10 x 1.32 G
- Price
- $120.12
- Rating
- 4.3/5
- Reviews
- 16
- Age
- 2y ago
Trending
estimated 90-day click momentum
PAT McGRATH LABS Sublime Perfection Setting Powder Light Medium 2
- Price
- $48.40
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago

PAT McGRATH LABS LUST: Lip Gloss Heavy Petal
- Price
- $28.23
- Rating
- 4.3/5
- Reviews
- 13
- Age
- 3y ago

LOreal Paris Infallible Matte Resistance Liquid Lipstick up to 16 Hour Wear Breakfast in Bed 105 0.16 Fl Oz
- Price
- $11.55
- Rating
- 4.5/5
- Reviews
- 15,681
- Age
- 3y ago

Luminous Legends Eye Shadow Duo - Celestial Jade by Pat Mcgrath Labs for Women - 0.07 oz Eye Shadow
- Price
- $21.65
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago

Pat McGrath Labs SatinAllure Lipstick - Divine Rose & Complimentary Sheet Masque
- Price
- $48.99
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago
Newest
by launch date
Pat Mcgrath Labs SatinAllure Lipstick - 652 Petallica for Women - 0.13 oz Lipstick
- Price
- $21.81
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 1y ago

Divine Blush Legendary Glow Colour Balm - Sunkissed Seduction by Pat Mcgrath Labs for Women - 0.24 oz Blush
- Price
- $24.63
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 1y ago

Mothership VIII - Divine Rose II by Pat Mcgrath Labs for Women - 0.47 oz Eye Shadow
- Price
- $91.27
- Rating
- 4.4/5
- Reviews
- 6
- Age
- 1y ago

Dark Star Mascara - Xtreme Black by Pat Mcgrath Labs for Women - 0.16 oz Mascara
- Price
- $13.67
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 1y ago

Luminous Legends Eye Shadow Duo - Celestial Jade by Pat Mcgrath Labs for Women - 0.07 oz Eye Shadow
- Price
- $21.65
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 40% of clicks, no more. An open shelf where new products get seen.
Brands
5 flat
Sellers
159
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
40%
Top 20: 77%
Open market
0%
- Pat McGrath Labs82%
- L'Oreal Paris16%
- TIRTIR1%
- URBAN DECAY1%
- NYX PROFESSIONAL MAKEUP1%
- Open — no brand owns it (0%)
Demand
Pat Mcgrath Lipstick Elson 4 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Dec · busiest ÷ quietest = 3.3×
Search terms
Top Pat Mcgrath Lipstick Elson 4 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pat mcgrath83K/yr
- pat mcgrath labs54K/yr
- pat mcgrath lipstick42K/yr
- loreal infallible matte lipstick4K/yr
- pat mcgrath elson 47K/yr
- loreal 420 lipstick4K/yr
- pat mcgrath labs lipstick4K/yr
- pat mcgrath makeup3K/yr
- loreal paris infallible matte resistance liquid lipstick2K/yr
- loreal 4202K/yr
Reviews and returns
What reviews say buyers love and hate about Pat Mcgrath Lipstick Elson 4
We read the reviews and the return reasons for every product selling here.
“not long lasting”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pat Mcgrath Lipstick Elson 4 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









