Parlux Hair Dryer

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $210K a year.

Searches, last 12 months

86K

Growth, 90 days vs prior 90

+3.7%

Conversion, latest week

1.1%

Market size, estimated

$210Ka year

Peak month

July7.1× the quietest month

Top search term

parlux hair dryer51K searches a year

Listings sell for $227.80 on average, from $83.51 to $341.58. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $227.80 that is $0 to $23K a year per listing.

Average price

$227.80above the $15 to $100 sweet spot

Price range

$83.51–$341.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$23K

Returns

6.1%of orders · Amazon United States median 2.1%

33% of listings pay for placement with sponsored ads. 42% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #768 within Hair Dryers & Accessories. It carries 1,528 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

33%

Prime listings

42%

Out of stock, average day

12.8%

Average rank

#768in Hair Dryers & Accessories

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

1,528per listing

Listings tracked

12

The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

55 months