Paraffin Wax Refills

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -42.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.

Searches, last 12 months

59K

Growth, 90 days vs prior 90

-42.3%

Conversion, latest week

6.3%

Market size, estimated

$125Ka year

Peak month

December2.4× the quietest month

Top search term

paraffin wax refills30K searches a year

Listings sell for $33.15 on average, from $8.10 to $245.64. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $33.15 that is $3K to $8K a year per listing.

Average price

$33.15inside the $15 to $100 sweet spot

Price range

$8.10–$245.64

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

0.9%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #40 within Foot & Hand Care. It carries 1,915 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

7.5%

Average rank

#40in Foot & Hand Care

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

1,915per listing

Listings tracked

27

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

64 months