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Palma Christi Castor Oil Organic

Fail

The top 5 brands take 98% of clicks, so Palma Christi Castor Oil Organic is a Fail.

Flapen Score
33
33 / 100
Ranks 10,341 of 10,978 Beauty & Personal Care niches · −15 vs the category median of 48
Market size
$54K/yr55K searches / yr
90-day growth
-25.2%search demand this quarter
Competition
90%top-5 click share · 6 brands · 47 sellers

Flapen Score

Palma Christi Castor Oil Organic against its category

The dotted line is the Beauty & Personal Care average. Past it, Palma Christi Castor Oil Organic is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Palma Christi Castor Oil Organic market on Amazon at a glance

Shoppers on Amazon United States searched for Palma Christi Castor Oil Organic 55K times last year and spent an estimated $54K. The top 5 brands take 98% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 7.7% of those searches ended in a purchase.

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -25.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months
55K
Growth, 90 days vs prior 90
-25.2%
Conversion, latest week
7.7%
Market size, estimated
$54Ka year
Peak month
July2.6× the quietest month
Top search term
aceite de castor para cabello21K searches a year

02 · Price

A sale here is worth $12.79.

Listings sell for $12.79 on average, from $7.67 to $35.42. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $12.79 that is $3K to $6K a year per listing.

Average price
$12.79under the $15 to $100 sweet spot
Price range
$7.67–$35.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #218 within Hair Treatment Oils. It carries 28,654 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#218in Hair Treatment Oils
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
28,654per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Palma Christi Castor Oil Organic products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

47

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

0%

  • Brand 150%
  • Brand 236%
  • Brand 35%
  • Brand 44%
  • Brand 52%
  • Brand 62%

Demand

Palma Christi Castor Oil Organic search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 2.6×

Search terms

Top Palma Christi Castor Oil Organic search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • aceite de castor para cabello21K/yr
  • rejuve naturals castor oil organic9K/yr
  • difeel castor oil7K/yr
  • rejuvenaturals castor oil5K/yr
  • rejuvenaturals organic castor oil5K/yr
  • castor premium hair oil4K/yr
  • castor oil difeel3K/yr
  • castor oil rejuve naturals558/yr
  • castor hair oils200/yr

Reviews and returns

What reviews say buyers love and hate about Palma Christi Castor Oil Organic

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Smell”
0.6%of orders come back
“Weird smell”
A buyer, on “Smell”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Palma Christi Castor Oil Organic questions

Answered from the same tracked data.