Paige Desorbo

Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months

250K

Growth, 90 days vs prior 90

-12.7%

Conversion, latest week

1.2%

Market size, estimated

$73Ka year

Top search term

paige desorbo54K searches a year

Listings sell for $24.51 on average, from $7.49 to $89.85. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $24.51 that is $2K to $6K a year per listing.

Average price

$24.51inside the $15 to $100 sweet spot

Price range

$7.49–$89.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

6.7%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #363 within Sunscreens & Tanning Products. It carries 3,499 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#363in Sunscreens & Tanning Products

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

3,499per listing

Listings tracked

132

9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

4Amazon's first-year sales bar

Average brand age

31 months