Paco Rabanne Phantom

Shoppers searched for this 894K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $339K a year.

Searches, last 12 months

894K

Growth, 90 days vs prior 90

+4.9%

Conversion, latest week

0.4%

Market size, estimated

$339Ka year

Top search term

paco rabanne for men379K searches a year

Listings sell for $88.07 on average, from $40.75 to $142.39. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $88.07 that is $22K to $44K a year per listing.

Average price

$88.07inside the $15 to $100 sweet spot

Price range

$40.75–$142.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$22K–$44K

Returns

0.1%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 33.1% of listings are out of stock. The average listing ranks #2,871 within Men's. It carries 5,508 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

88%

Out of stock, average day

33.1%

Average rank

#2,871in Men's

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

5,508per listing

Listings tracked

25

The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

79 months