Ouidad Advanced Climate Control Heat & Humidity Gel
MaybeReturns run at only 0.8% of orders. But the top 5 brands take 86% of clicks, so Ouidad Advanced Climate Control Heat & Humidity Gel is a Maybe.
- Flapen Score
- 56 / 100Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 4856
- Market size
- $548K/yr552K searches / yr
- 90-day growth
- +16.7%search demand this quarter
- Competition
- 54%top-5 click share · 13 brands · 196 sellers
Flapen Score
Ouidad Advanced Climate Control Heat & Humidity Gel against its category
The dotted line is the Beauty & Personal Care average. Past it, Ouidad Advanced Climate Control Heat & Humidity Gel is stronger. Inside it, weaker.
Market
The Ouidad Advanced Climate Control Heat & Humidity Gel market on Amazon at a glance
Shoppers on Amazon United States searched for Ouidad Advanced Climate Control Heat & Humidity Gel 552K times last year and spent an estimated $548K. The top 5 brands take 86% of clicks. Demand peaks in Aug. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
6.2% of searches ended in a purchase last week.
Shoppers searched for this 552K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.2% of those searches ended in a purchase. Searches in the last 90 days moved +16.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $548K a year.
- Searches, last 12 months
- 552K
- Growth, 90 days vs prior 90
- +16.7%
- Conversion, latest week
- 6.2%
- Market size, estimated
- $548Ka year
- Peak month
- August2.0× the quietest month
- Top search term
- not your mothers gel104K searches a year
02 · Price
A sale here is worth $16.02.
Listings sell for $16.02 on average, from $4.39 to $32.87. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At $16.02 that is $20K to $24K a year per listing.
- Average price
- $16.02inside the $15 to $100 sweet spot
- Price range
- $4.39–$32.87
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $20K–$24K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
78% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #314 within Gels. It carries 3,330 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 87%
- Out of stock, average day
- 0.9%
- Average rank
- #314in Gels
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 3,330per listing
- Listings tracked
- 23
04 · Newcomers
Amazon counts 1 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 88 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 88 months
Products
Top Ouidad Advanced Climate Control Heat & Humidity Gel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Not Your Mothers Curl Talk Frizz Control Sculpting Gel & Defining Cream (2-Pack) - 6 fl oz Each - Tames Hair Frizz & Maximizes Definition - For All Curly Hair Types
- Price
- $18.33
- Rating
- 4.5/5
- Reviews
- 4,975
- Age
- 5y ago
Not Your Mothers Curl Talk Lasting Definition Flash Freeze Gel and Frizz Control Moisturizing Lotion (2-Pack) - Formulated with Rice Curl Complex
- Price
- $18.22
- Rating
- 4.5/5
- Reviews
- 249
- Age
- 1y ago
CURLSMITH Hydro Style Flexi Jelly Medium Hold Gel for Curls (2 oz)
- Price
- $11.96
- Rating
- 4.4/5
- Reviews
- 2,417
- Age
- 5y ago
Marc Anthony Hair Styling Gel for Curly Hair Strictly Curls - Long Lasting Strong Hold Curl Defining Hair Gel for Medium & Coarse Curls - Added Shine & No Flaking - Hair Products Reduces Frizz
- Price
- $8.53
- Rating
- 4.4/5
- Reviews
- 2,661
- Age
- 2y ago
Curll Tallk Yours Not Mother Flash Freeze Hair Gel Extra Strong Hold Level 5 6 fl oz (pack of 1)
- Price
- $10.76
- Rating
- 4.7/5
- Reviews
- 12
- Age
- 8mo ago
Trending
90-day click momentum
Curlls Tallks Yours Not Mother Flash Freeze Hair Gel Extra Strong Hold Level 5 6 fl oz (pack of 1)
- Price
- $7.24
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago
Your Not Mothe Curlls Tallk Frizz Control Sculpting Hair Gel Flexible-Firm Hold (Stage_3) 6 fl oz Pack of 1
- Price
- $11.42
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago
CURLSMITH - Hydro Style Flexi-Jelly - Vegan Defining Gel for Wavy Curly or Coily Hair (8fl.oz)
- Price
- $26.00
- Rating
- 4.4/5
- Reviews
- 2,417
- Age
- 5y ago
Curll Tallk Yours Not Mother Flash Freeze Hair Gel Extra Strong Hold Level 5 6 fl oz (pack of 1)
- Price
- $10.76
- Rating
- 4.7/5
- Reviews
- 12
- Age
- 8mo ago
Curl~Talk Frizz Control Sculpting Hair Gel Flexible-Firm Hold 9 fl oz
- Price
- $22.57
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 8mo ago
Newest
by launch dateYour Not Mothe Curlls Tallk Frizz Control Sculpting Hair Gel Flexible-Firm Hold (Stage_3) 6 fl oz Pack of 1
- Price
- $11.42
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago
Curll Tallk Yours Not Mother Flash Freeze Hair Gel Extra Strong Hold Level 5 6 fl oz (pack of 1)
- Price
- $10.76
- Rating
- 4.7/5
- Reviews
- 12
- Age
- 8mo ago
Curlls Tallks Yours Not Mother Flash Freeze Hair Gel Extra Strong Hold Level 5 6 fl oz (pack of 1)
- Price
- $7.24
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago
Curl~Talk Frizz Control Sculpting Hair Gel Flexible-Firm Hold 9 fl oz
- Price
- $22.57
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 8mo ago
Not Your Mothers Fragrance-Free Curl Talk Sculpting Gel & Defining Cream (2-Pack) - 6 fl oz - Protein-Free Hair Products for Sensitive Curls
- Price
- $18.25
- Rating
- 4.5/5
- Reviews
- 262
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
196
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
54%
Top 20: 97%
Open market
11%
- Not Your Mother's41%
- CURLSMITH17%
- Generic16%
- Marc Anthony8%
- BabyFaceDiary4%
- Umberto Giannini3%
- Open — no brand owns it (7 brands, 11%)
Demand
Ouidad Advanced Climate Control Heat & Humidity Gel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 2.0×
Search terms
Top Ouidad Advanced Climate Control Heat & Humidity Gel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- not your mothers gel104K/yr
- not your mothers curl talk gel62K/yr
- curl talk gel75K/yr
- curlsmith hydro style flexi jelly32K/yr
- wavy hair gel39K/yr
- strong hold gel for curly hair27K/yr
- gel curly hair28K/yr
- hair gel curly hair25K/yr
- not your mothers curl talk sculpting gel13K/yr
- not your mothers curl gel22K/yr
Reviews and returns
What reviews say buyers love and hate about Ouidad Advanced Climate Control Heat & Humidity Gel
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Its not entirely moisturizing
dry
it wasnt as hydrating as I would have liked
leave you hair hard
Cant really hold hair good
Doesn't really hold hair well
It says for curly hair but it's very bad for that
it did not help with frizz for me
Poor Results on Fine Curly Hair and Not Returnable
Not appealing smell
the smell is weird
it smells bad
Did nothing for my hair
Didn't really work well for my hair
Didnt work for my hair
Love
Perfect Curls
Great for Curly Hair
Naturally Curly Hair
Good smell
Also the scent is really pleasant and mild
no weird fragrance
Excellent product
Excellent hair product
It has decent quality ingredients
Perfect Curls
Loved the way it made my curls look
Beautiful, soft curls
Great deal
Excellent value
Good for the price
Return
0.8% Return rate 21% Fixable by listing
Did nothing for my hair
Didn't really work well for my hair
Didnt work for my hair
does not work as advertised
It didn't work well
Did not work
Not appealing smell
the smell is weird
it smells bad
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ouidad Advanced Climate Control Heat & Humidity Gel questions
Answered from the same tracked data.