Oud for Greatness

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.9M a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-20.0%

Conversion, latest week

3.3%

Market size, estimated

$2.9Ma year

Top search term

oud perfume for men178K searches a year

Listings sell for $88.41 on average, from $19.08 to $411.40. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $88.41 that is $133K to $177K a year per listing.

Average price

$88.41inside the $15 to $100 sweet spot

Price range

$19.08–$411.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,500–2,000

Revenue per listing a year

$133K–$177K

Returns

0.0%of orders · Amazon United States median 2.1%

60% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #521 within Men's. It carries 7,013 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

95%

Out of stock, average day

4.8%

Average rank

#521in Men's

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

7,013per listing

Listings tracked

20

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

61 months