Ouai Texturizing Hair Spray
FailThe top 5 brands take 100% of clicks, so Ouai Texturizing Hair Spray is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $55K/yr33K searches / yr
- 90-day growth
- +1.6%search demand this quarter
- Competition
- 85%top-5 click share · 5 brands · 10 sellers
Flapen Score
Ouai Texturizing Hair Spray against its category
The dotted line is the Beauty & Personal Care average. Past it, Ouai Texturizing Hair Spray is stronger. Inside it, weaker.
Market
The Ouai Texturizing Hair Spray market on Amazon at a glance
Shoppers on Amazon United States searched for Ouai Texturizing Hair Spray 33K times last year and spent an estimated $55K. All 5 brands take every click. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 6.5% of those searches ended in a purchase.
Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.
- Searches, last 12 months
- 33K
- Growth, 90 days vs prior 90
- +1.6%
- Conversion, latest week
- 6.5%
- Market size, estimated
- $55Ka year
- Peak month
- December1.5× the quietest month
- Top search term
- ouai hair spray15K searches a year
02 · Price
A sale here is worth $25.44.
Listings sell for $25.44 on average, from $15.65 to $29.84. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $25.44 that is $3K to $6K a year per listing.
- Average price
- $25.44inside the $15 to $100 sweet spot
- Price range
- $15.65–$29.84
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #59 within Hair Sprays. It carries 5,902 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #59in Hair Sprays
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 5,902per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 89 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 89 months
Products
Top Ouai Texturizing Hair Spray products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
OUAI Wave Spray - Texture Spray for Hair with Coconut Oil & Rice Protein - Adds Texture Volume & Shine for Beach Waves - Paraben Free Safe for Color & Keratin-Treated Hair (6 fl oz)
- Price
- $28.91
- Rating
- 4.3/5
- Reviews
- 5,710
- Age
- 1y ago

OUAI Travel Size Wave Spray - Texture Spray for Hair with Coconut Oil and Rice Protein - Adds Texture Volume & Shine for Beach Waves - Paraben Free Safe for Color & Keratin-Treated Hair (3 fl oz)
- Price
- $15.65
- Rating
- 4.3/5
- Reviews
- 5,710
- Age
- 1y ago

OUAI Hair Thickening Spray - Thickening & Volumizing Spray for Instantly Thicker Fuller-Looking Hair - Protects Strengthens & Repairs with Amaranth Peptide & Amino Acids (6 Fl Oz)
- Price
- $28.90
- Rating
- 4.3/5
- Reviews
- 500
- Age
- 1y ago

OUAI St. Barts Hair and Body Mist - Tropical-Scented Hair Perfume and Body Spray - Notes of Dragonfruit Orange Blossom Tuberose & Musk (3.3 Fl Oz)
- Price
- $26.77
- Rating
- 4.2/5
- Reviews
- 1,938
- Age
- 2y ago

Kenra Platinum Dry Texture Spray 6 | Defining Styler | Increases Fullness | Absorbs Oils & Impurities | Ultra-Lightweight Non-Drying Formulation | All Hair Types | 5.3 oz
- Price
- $22.75
- Rating
- 4.4/5
- Reviews
- 9,008
- Age
- 12y ago
Trending
estimated 90-day click momentum
OUAI Travel Size Wave Spray - Texture Spray for Hair with Coconut Oil and Rice Protein - Adds Texture Volume & Shine for Beach Waves - Paraben Free Safe for Color & Keratin-Treated Hair (3 fl oz)
- Price
- $15.65
- Rating
- 4.3/5
- Reviews
- 5,710
- Age
- 1y ago

OUAI Super Dry Shampoo - Volumizing Dry Shampoo - Absorbs Oil Dirt & Sweat - Blends Seamlessly into Hair with Zero Residue & Enriched with a Long-Lasting Scent - Melrose Place (4.5 oz)
- Price
- $28.76
- Rating
- 4.3/5
- Reviews
- 648
- Age
- 1y ago

DAE Sunsetter Strong Hold Flexible Hairspray Citrus Scent (7 Oz.)
- Price
- $28.35
- Rating
- 4.2/5
- Reviews
- 150
- Age
- 1y ago

Kenra Professional Volume Spray 25 50% | Super Hold Finishing & Styling Hairspray | Flake-free & Fast-drying | Wind & Humidity Resistance | All Hair Types | 10 oz
- Price
- $20.44
- Rating
- 4.6/5
- Reviews
- 18,945
- Age
- 23y ago

Oribe Dry Texturizing Spray - Adds Volume & Texture - Absorbs Oil - 2.1oz
- Price
- $25.86
- Rating
- 4.4/5
- Reviews
- 9,127
- Age
- 20y ago
Newest
by launch date
DAE Sunsetter Strong Hold Flexible Hairspray Citrus Scent (7 Oz.)
- Price
- $28.35
- Rating
- 4.2/5
- Reviews
- 150
- Age
- 1y ago

OUAI Super Dry Shampoo - Volumizing Dry Shampoo - Absorbs Oil Dirt & Sweat - Blends Seamlessly into Hair with Zero Residue & Enriched with a Long-Lasting Scent - Melrose Place (4.5 oz)
- Price
- $28.76
- Rating
- 4.3/5
- Reviews
- 648
- Age
- 1y ago

OUAI Hair Thickening Spray - Thickening & Volumizing Spray for Instantly Thicker Fuller-Looking Hair - Protects Strengthens & Repairs with Amaranth Peptide & Amino Acids (6 Fl Oz)
- Price
- $28.90
- Rating
- 4.3/5
- Reviews
- 500
- Age
- 1y ago

OUAI Wave Spray - Texture Spray for Hair with Coconut Oil & Rice Protein - Adds Texture Volume & Shine for Beach Waves - Paraben Free Safe for Color & Keratin-Treated Hair (6 fl oz)
- Price
- $28.91
- Rating
- 4.3/5
- Reviews
- 5,710
- Age
- 1y ago

OUAI Travel Size Wave Spray - Texture Spray for Hair with Coconut Oil and Rice Protein - Adds Texture Volume & Shine for Beach Waves - Paraben Free Safe for Color & Keratin-Treated Hair (3 fl oz)
- Price
- $15.65
- Rating
- 4.3/5
- Reviews
- 5,710
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 85% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
10
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
85%
Top 20: 100%
Open market
0%
- OUAI87%
- ORIBE5%
- Kenra5%
- Amika2%
- DAE2%
- Open — no brand owns it (0%)
Demand
Ouai Texturizing Hair Spray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Ouai Texturizing Hair Spray search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ouai hair spray15K/yr
- ouai texture spray6K/yr
- ouai texturizing hair spray6K/yr
- ouai hairspray3K/yr
- ouai memory mist2K/yr
- ouai texturizing spray1K/yr
- ouai texture spray for hair283/yr
Reviews and returns
What reviews say buyers love and hate about Ouai Texturizing Hair Spray
We read the reviews and the return reasons for every product selling here.
“Unpleasant smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ouai Texturizing Hair Spray questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









