Osea Lip Oil
FailDemand is soft, at -59.4% this quarter, so Osea Lip Oil is a Fail.
- Flapen Score
- 45 / 100Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 4845
- Market size
- $354K/yr98K searches / yr
- 90-day growth
- -59.4%search demand this quarter
- Competition
- 89%top-5 click share · 3 brands · 8 sellers
Flapen Score
Osea Lip Oil against its category
The dotted line is the Beauty & Personal Care average. Past it, Osea Lip Oil is stronger. Inside it, weaker.
Market
The Osea Lip Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Osea Lip Oil 98K times last year and spent an estimated $354K. All 3 brands take every click. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 13.5% of those searches ended in a purchase.
Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.5% of those searches ended in a purchase. Searches in the last 90 days moved -59.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $354K a year.
- Searches, last 12 months
- 98K
- Growth, 90 days vs prior 90
- -59.4%
- Conversion, latest week
- 13.5%
- Market size, estimated
- $354Ka year
- Top search term
- ilia lip balm17K searches a year
02 · Price
A sale here is worth $26.72.
Listings sell for $26.72 on average, from $24.08 to $27.72. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $26.72 that is $7K to $13K a year per listing.
- Average price
- $26.72inside the $15 to $100 sweet spot
- Price range
- $24.08–$27.72
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $7K–$13K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #288 within Lip Care. It carries 580 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 4.6%
- Average rank
- #288in Lip Care
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 580per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Osea Lip Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
OSEA Hyaluronic Lip Oil Booster Clean Beauty Lip Oil for Plump Glossy Hydrated Lips Nourishing Seaweed & Meadowfoam Oil Vegan Non-Sticky High-Shine Finish
- Price
- $27.72
- Rating
- 4.4/5
- Reviews
- 121
- Age
- 1y ago

ILIA - Lip Wrap Overnight Treatment Mask | Exfoliate Hydrate Smooth Soften Plump | Use Morning or Night | Gluten + Silicone-Free | Non-Toxic Vegan Cruelty-Free (0.34 fl oz | 10 ml)
- Price
- $25.37
- Rating
- 4.4/5
- Reviews
- 296
- Age
- 5y ago

ILIA - Lip Wrap Reviving Balm | Hydrate Smooth Plump | Barrier-Building with Hyaluronic Acid + Sea Succulent | Gluten + Silicone-Free | Non-Toxic Vegan Cruelty-Free (Lucid 0.23 fl oz | 7 ml)
- Price
- $24.08
- Rating
- 4.4/5
- Reviews
- 214
- Age
- 4y ago

ILIA - Balmy Tint Hydrating Lip Balm | Buildable Lip Color + Soft Shine | Nourish + Moisturize with Shea Butter & Rosehip Seed Oil | Vegan Clean Cruelty-Free Makeup (Hold Me 0.15 oz | 4.4 g)
- Price
- $27.35
- Rating
- 4.6/5
- Reviews
- 852
- Age
- 5y ago

ILIA - Balmy Tint Hydrating Lip Balm | Buildable Lip Color + Soft Shine | Nourish + Moisturize with Shea Butter & Rosehip Seed Oil | Vegan Clean Cruelty-Free Makeup (Heartbeats 0.15 oz | 4.4 g)
- Price
- $27.41
- Rating
- 4.6/5
- Reviews
- 852
- Age
- 5y ago
Trending
estimated 90-day click momentum
ILIA - Balmy Tint Hydrating Lip Balm | Buildable Lip Color + Soft Shine | Nourish + Moisturize with Shea Butter & Rosehip Seed Oil | Vegan Clean Cruelty-Free Makeup (Heartbeats 0.15 oz | 4.4 g)
- Price
- $27.41
- Rating
- 4.6/5
- Reviews
- 852
- Age
- 5y ago

OSEA Hyaluronic Lip Oil Booster Clean Beauty Lip Oil for Plump Glossy Hydrated Lips Nourishing Seaweed & Meadowfoam Oil Vegan Non-Sticky High-Shine Finish
- Price
- $27.72
- Rating
- 4.4/5
- Reviews
- 121
- Age
- 1y ago

ILIA - Balmy Tint Hydrating Lip Balm | Buildable Lip Color + Soft Shine | Nourish + Moisturize with Shea Butter & Rosehip Seed Oil | Vegan Clean Cruelty-Free Makeup (Hold Me 0.15 oz | 4.4 g)
- Price
- $27.35
- Rating
- 4.6/5
- Reviews
- 852
- Age
- 5y ago

ILIA - Balmy Tint Hydrating Lip Balm | Buildable Lip Color + Soft Shine | Nourish + Moisturize with Shea Butter & Rosehip Seed Oil | Vegan Clean Cruelty-Free Makeup (Memoir 0.15 oz | 4.4 g)
- Price
- $27.34
- Rating
- 4.6/5
- Reviews
- 852
- Age
- 5y ago

ILIA - Lip Wrap Overnight Treatment Mask | Exfoliate Hydrate Smooth Soften Plump | Use Morning or Night | Gluten + Silicone-Free | Non-Toxic Vegan Cruelty-Free (0.34 fl oz | 10 ml)
- Price
- $25.37
- Rating
- 4.4/5
- Reviews
- 296
- Age
- 5y ago
Newest
by launch date
OSEA Hyaluronic Lip Oil Booster Clean Beauty Lip Oil for Plump Glossy Hydrated Lips Nourishing Seaweed & Meadowfoam Oil Vegan Non-Sticky High-Shine Finish
- Price
- $27.72
- Rating
- 4.4/5
- Reviews
- 121
- Age
- 1y ago

Ncessaire The Lip Balm | Hydrating Hyaluronic Acid Lip Balm for Women and Men Mint Oil with Niacinamide + Essential Ceramides. Non-Comedogenic Lip Balm for Dry Lips 15 ml / 0.5 fl oz
- Price
- $27.11
- Rating
- 4.6/5
- Reviews
- 600
- Age
- 1y ago

ILIA - Lip Wrap Reviving Balm | Hydrate Smooth Plump | Barrier-Building with Hyaluronic Acid + Sea Succulent | Gluten + Silicone-Free | Non-Toxic Vegan Cruelty-Free (Lucid 0.23 fl oz | 7 ml)
- Price
- $24.08
- Rating
- 4.4/5
- Reviews
- 214
- Age
- 4y ago

ILIA - Balmy Tint Hydrating Lip Balm | Buildable Lip Color + Soft Shine | Nourish + Moisturize with Shea Butter & Rosehip Seed Oil | Vegan Clean Cruelty-Free Makeup (Hold Me 0.15 oz | 4.4 g)
- Price
- $27.35
- Rating
- 4.6/5
- Reviews
- 852
- Age
- 5y ago

ILIA - Balmy Tint Hydrating Lip Balm | Buildable Lip Color + Soft Shine | Nourish + Moisturize with Shea Butter & Rosehip Seed Oil | Vegan Clean Cruelty-Free Makeup (Heartbeats 0.15 oz | 4.4 g)
- Price
- $27.41
- Rating
- 4.6/5
- Reviews
- 852
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 89% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
8
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
89%
Top 20: 100%
Open market
0%
- OSEA51%
- ILIA46%
- Nécessaire3%
Demand
Osea Lip Oil search demand
Weekly searches over the year. Pick a range.
Search terms
Top Osea Lip Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ilia lip balm17K/yr
- osea lip oil22K/yr
- osea lip mask16K/yr
- osea lip15K/yr
- ilia balmy tint hydrating lip balm7K/yr
- osea dream lip mask5K/yr
- ilia lip mask3K/yr
- ilia lip wrap3K/yr
- osea lip balm4K/yr
- osea lip booster4K/yr
Reviews and returns
What reviews say buyers love and hate about Osea Lip Oil
We read the reviews and the return reasons for every product selling here.
“Not very hydrating”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Osea Lip Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









