orien
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Great247.25avg incumbent reviews — the moat a new listing must climb
Avg price
Great$18.20avg listing price — sweet spot $15–$100
Price range
Great$13.37–$21.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$88K$88K/yr · 131K searches
Growth
Bad-20.1%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, orien is a $88K/yr Amazon United States market (131K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Mar–Aug. Verdict: Skip it — 38/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
orien market data
- Units sold / yr
- 5K–6K
- avg 1,250–1,500/product
- Revenue / yr
- $91K–$109K
- units × avg price
- Conversion rate
- 3.7%
- Avg BSR
- #467
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 52 months
- Avg seller age
- 144 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 falling
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Orien100%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 97 weeks — -20.1% search growth over the last 90 days.Peak months: Jan, Feb, Mar, Aug · busiest ÷ quietest = 2.1×
Top orien search terms
- orien65K/yr
- orien cleansing oil38K/yr
- orien oil cleanser7K/yr
- orien mugwort zero film cleansing oil5K/yr
- zero film cleansing oil10K/yr
- orien zero film cleansing oil6K/yr
Top orien products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Orien Mugwort Zero Film Cleansing Oil 6.76 fl.oz. 200ml Daily Makeup Blackhead Removal No pore clogging Korean skincare double cleansing
Orien$20.444.5★309 rev
Orien Mugwort Zero Film Cleansing Foam 5.07 fl.oz 150ml Daily Makeup Blackhead Removal No pore clogging Korean skincare double cleansing
Orien$13.374.4★317 rev
Orien Mugwort Zero Film Toner 5.41 fl.oz. 160ml pH5.5 Calming Soothing Hydrating Spray Toner
Orien$17.834.5★207 rev
Orien Mugwort Zero Film Moisturizer 60ml Niacinamide 2% panthenol glycerin adenosine
Orien$21.164.2★156 rev
Newest
by launch dateOrien Mugwort Zero Film Cleansing Oil 6.76 fl.oz. 200ml Daily Makeup Blackhead Removal No pore clogging Korean skincare double cleansing
Orien$20.44309 rev
Orien Mugwort Zero Film Moisturizer 60ml Niacinamide 2% panthenol glycerin adenosine
Orien$21.16156 rev
Orien Mugwort Zero Film Toner 5.41 fl.oz. 160ml pH5.5 Calming Soothing Hydrating Spray Toner
Orien$17.83207 rev
Orien Mugwort Zero Film Cleansing Foam 5.07 fl.oz 150ml Daily Makeup Blackhead Removal No pore clogging Korean skincare double cleansing
Orien$13.37317 rev
Trending
90-day click momentumOrien Mugwort Zero Film Cleansing Foam 5.07 fl.oz 150ml Daily Makeup Blackhead Removal No pore clogging Korean skincare double cleansing
Orien$13.374.4★
Orien Mugwort Zero Film Toner 5.41 fl.oz. 160ml pH5.5 Calming Soothing Hydrating Spray Toner
Orien$17.834.5★
Orien Mugwort Zero Film Cleansing Oil 6.76 fl.oz. 200ml Daily Makeup Blackhead Removal No pore clogging Korean skincare double cleansing
Orien$20.444.5★
Orien Mugwort Zero Film Moisturizer 60ml Niacinamide 2% panthenol glycerin adenosine
Orien$21.164.2★
What buyers say about orien
What buyers praise and complain about, mined from review topics.What buyers love
“Clean & Fresh face”
“High quality”
“great and soft on the skin”
“This is the perfect combination of light and smoothness”
“It does not dry out your skin”
“effective”
“My skins super dry postpartum”
“It is easy to use”
“Worth buy”
“It's a light, bright, floral-citrus scent that I just love”
What buyers complain about
“Doesnt work”
“My skin is middle ground sensitivity”
“It has a slight smell to it”
“I know some dont care for oil based cleansers”
“Very small amount needed”
“This Orien Mugwort is thick”
“wont be buying again as I have very acne sensitive skin”
“wont be buying again as I have very acne sensitive skin”
“Wasnt for my skin type”
Top return reasons
Common questions
- Is orien profitable to sell on Amazon United States?
- The niche generates $88K/yr across 4 tracked products. 90-day search growth is -20.1%. Flapen's verdict: Skip it (38/100).
- How competitive is the orien niche?
- 1 brands and 8 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in orien?
- Top complaints mined from reviews: Functionality-Overall, Allergies, Smell. The return rate is 0.9%.
- When does demand for orien peak?
- Demand peaks in Jan–Feb–Mar–Aug; the busiest month runs 2.1× the quietest.
- What does it cost to enter the orien niche?
- Listings span $13.37–$21.16; the average listing price is $18.20 (sweet spot $15–$100). The average incumbent carries 247 reviews — the moat a new listing must climb.