- Flapen Score
- 43 / 100Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 4843
- Market size
- $50K/yr7K searches / yr
- 90-day growth
- -11.6%search demand this quarter
- Competition
- 89%top-5 click share · 1 brands · 3 sellers
Flapen Score
Oribe Lotion against its category
The dotted line is the Beauty & Personal Care average. Past it, Oribe Lotion is stronger. Inside it, weaker.
Market
The Oribe Lotion market on Amazon at a glance
Shoppers on Amazon United States searched for Oribe Lotion 7K times last year and spent an estimated $50K. One brand takes every click. Demand peaks in Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 10.7% of those searches ended in a purchase.
Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.
- Searches, last 12 months
- 7K
- Growth, 90 days vs prior 90
- -11.6%
- Conversion, latest week
- 10.7%
- Market size, estimated
- $50Ka year
- Peak month
- December1.5× the quietest month
- Top search term
- oribe lotion5K searches a year
02 · Price
A sale here is worth $65.96.
Listings sell for $65.96 on average, from $18.00 to $136.38. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $65.96 that is $0 to $7K a year per listing.
- Average price
- $65.96inside the $15 to $100 sweet spot
- Price range
- $18.00–$136.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$7K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #1,270 within Creams. It carries 245 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 0.9%
- Average rank
- #1,270in Creams
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 245per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 105 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 105 months
Products
Top Oribe Lotion products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.
Brands
1 flat
Sellers
3
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
0%
- Brand 1100%
- Open — no brand owns it (0%)
Demand
Oribe Lotion search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.5×
Reviews and returns
What reviews say buyers love and hate about Oribe Lotion
We read the reviews and the return reasons for every product selling here.
“Doesnt smell like Oribe hair products to me”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Oribe Lotion questions
Answered from the same tracked data.









