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55

oribe hairspray

Worth a look

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 73Growth 38Conversion 98Competition 12Returns 100Price range 95Avg price 95Brand share 0Review moat 33Quality gap 58

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible17.4%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$39.12

avg listing price — sweet spot $15–$100

Price range

Incredible$23.84–$51.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$806K

$806K/yr · 119K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+10.3%

90-day search growth — must beat 0% to launch

Review moat

Okay3,152.6

avg incumbent reviews — the moat a new listing must climb

Competition

Bad86%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, oribe hairspray is a $806K/yr Amazon United States market (119K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

oribe hairspray market data

Units sold / yr
15K–20K
avg 1,500–2,000/product
Revenue / yr
$587K–$782K
units × avg price
Conversion rate
17.4%
Avg BSR
#127
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
109 months
Avg seller age
159 days

Competition & brand share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • ORIBE100%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +10.3% search growth over the last 90 days.
5K4KSpike '24Holiday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top oribe hairspray search terms

  • oribe hairspray63K/yr
  • oribe superfine hairspray17K/yr
  • oribe hair spray23K/yr
  • oribe spray11K/yr
  • oribe hair spray for women5K/yr
All search terms

Top oribe hairspray products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$81K20%$161K30%$242K40%$322K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about oribe hairspray

What buyers praise and complain about, mined from review topics.

What buyers love

Smell29%

“Nice clean, clean smell”

Hair Styling10%

“You will love how it gives your hair a lift”

Quality-Overall7%

“Excellent product”

Value For Money7%

“Worth the money”

Suitability Straight Hair5%

“Great for my thinning hair”

Weight Light4%

“Super light hold”

Soft Feel3%

“it leaves it feeling silky smooth”

Hair Growth3%

“Holds fine hair perfectly without have to administer much”

Suitability Curly Hair3%

“I will keep buying because it makes a difference with frizz control”

Ease Of Use3%

“its easy to use”

What buyers complain about

Value For Money28%

“Super expensive”

Smell19%

“strange scent”

Size-Overall7%

“My hand is way bigger than the bottle of spray”

Hair Related6%

“it just clumps the hair together”

Adhesion/Stickiness3%

“Sticky - unimpressive”

Stiffness3%

“It made my hair feel dirty and stiff”

Moist/Dry3%

“It makes it feel really dry-”

Oily/Greasy3%

“feel greasy to me”

Defective Material/Parts2%

“Defective Bottle”

Functionality-Overall2%

“Doesn't work”

Common questions

Is oribe hairspray profitable to sell on Amazon United States?
The niche generates $806K/yr across 10 tracked products. 90-day search growth is +10.3%. Flapen's verdict: Worth a look (55/100).
How competitive is the oribe hairspray niche?
1 brands and 3 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in oribe hairspray?
Top complaints mined from reviews: Value For Money, Smell, Size-Overall. The return rate is 0.0%.
When does demand for oribe hairspray peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the oribe hairspray niche?
Listings span $23.84–$51.13; the average listing price is $39.12 (sweet spot $15–$100). The average incumbent carries 3,153 reviews — the moat a new listing must climb.