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Oribe Conditioner

Maybe

Buyers convert on 24.4% of searches. But the top 5 brands take 100% of clicks, so Oribe Conditioner is a Maybe.

Flapen Score
53
53 / 100
Top 26% of 10,978 Beauty & Personal Care niches · +5 vs the category median of 48
Market size
$1.8M/yr117K searches / yr
90-day growth
-0.1%search demand this quarter
Competition
76%top-5 click share · 1 brands · 4 sellers

Flapen Score

Oribe Conditioner against its category

The dotted line is the Beauty & Personal Care average. Past it, Oribe Conditioner is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Oribe Conditioner market on Amazon at a glance

Shoppers on Amazon United States searched for Oribe Conditioner 117K times last year and spent an estimated $1.8M. One brand takes every click. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 24.4% of those searches ended in a purchase.

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 24.4% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.

Searches, last 12 months
117K
Growth, 90 days vs prior 90
-0.1%
Conversion, latest week
24.4%
Market size, estimated
$1.8Ma year
Peak month
June1.3× the quietest month
Top search term
oribe conditioner106K searches a year

02 · Price

A sale here is worth $61.99.

Listings sell for $61.99 on average, from $22.84 to $174.93. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At $61.99 that is $93K to $124K a year per listing.

Average price
$61.99inside the $15 to $100 sweet spot
Price range
$22.84–$174.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,500–2,000
Revenue per listing a year
$93K–$124K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #430 within Conditioners. It carries 1,971 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#430in Conditioners
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
1,971per listing
Listings tracked
10

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
81 months

Products

Top Oribe Conditioner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

1 flat

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

0%

  • Brand 1100%

Demand

Oribe Conditioner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Reviews and returns

What reviews say buyers love and hate about Oribe Conditioner

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Smell”
18%of negative reviews mention “Value For Money”
1.0%of orders come back
“very expensive”
A buyer, on “Value For Money”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Oribe Conditioner questions

Answered from the same tracked data.