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Organic Shaving Cream

Maybe

Buyers convert on 18.4% of searches. But the top 5 brands take 95% of clicks, so Organic Shaving Cream is a Maybe.

Flapen Score
57
57 / 100
Top 14% of 10,978 Beauty & Personal Care niches · +9 vs the category median of 48
Market size
$805K/yr318K searches / yr
90-day growth
+22.8%search demand this quarter
Competition
61%top-5 click share · 8 brands · 112 sellers

Flapen Score

Organic Shaving Cream against its category

The dotted line is the Beauty & Personal Care average. Past it, Organic Shaving Cream is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Organic Shaving Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Organic Shaving Cream 318K times last year and spent an estimated $805K. The top 5 brands take 95% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 18.4% of those searches ended in a purchase.

Shoppers searched for this 318K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.4% of those searches ended in a purchase. Searches in the last 90 days moved +22.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $805K a year.

Searches, last 12 months
318K
Growth, 90 days vs prior 90
+22.8%
Conversion, latest week
18.4%
Market size, estimated
$805Ka year
Peak month
January1.3× the quietest month
Top search term
billie shaving cream89K searches a year

02 · Price

A sale here is worth $13.74.

Listings sell for $13.74 on average, from $4.29 to $35.17. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At $13.74 that is $27K to $34K a year per listing.

Average price
$13.74under the $15 to $100 sweet spot
Price range
$4.29–$35.17
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
2,000–2,500
Revenue per listing a year
$27K–$34K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #8 within Men's. It carries 5,343 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
95%
Out of stock, average day
1.9%
Average rank
#8in Men's
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
5,343per listing
Listings tracked
21

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 97 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
97 months

Products

Top Organic Shaving Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

112

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

61%

Top 20: 99%

Open market

3%

  • Brand 153%
  • Brand 220%
  • Brand 313%
  • Brand 48%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (2 brands, 3%)

Demand

Organic Shaving Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Organic Shaving Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • billie shaving cream89K/yr
  • kiss my face shave cream37K/yr
  • natural shaving cream29K/yr
  • pacific shaving company16K/yr
  • non toxic shaving cream21K/yr
  • organic shaving cream23K/yr
  • billie shave cream13K/yr
  • organic shaving cream men11K/yr
  • now shaving cream10K/yr
  • natural shaving cream for men11K/yr

Reviews and returns

What reviews say buyers love and hate about Organic Shaving Cream

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Soft Feel”
16%of negative reviews mention “Smell”
0.2%of orders come back
“Terrible chemical smell”
A buyer, on “Smell”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Organic Shaving Cream questions

Answered from the same tracked data.