Organic Shampoo and Conditioner
MaybeAn estimated 0.7% of orders come back. But the average product has 8,892 reviews to catch up to, so Organic Shampoo and Conditioner is a Maybe.
- Flapen Score
- 54 / 100Top 22% of 10,978 Beauty & Personal Care niches · +6 vs the category median of 4854
- Market size
- $152K/yr179K searches / yr
- 90-day growth
- -3.4%search demand this quarter
- Competition
- 51%top-5 click share · 19 brands · 92 sellers
Flapen Score
Organic Shampoo and Conditioner against its category
The dotted line is the Beauty & Personal Care average. Past it, Organic Shampoo and Conditioner is stronger. Inside it, weaker.
Market
The Organic Shampoo and Conditioner market on Amazon at a glance
Shoppers on Amazon United States searched for Organic Shampoo and Conditioner 179K times last year and spent an estimated $152K. The top 5 brands take 64% of clicks. Demand peaks in Oct. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $152K a year.
- Searches, last 12 months
- 179K
- Growth, 90 days vs prior 90
- -3.4%
- Conversion, latest week
- 3.1%
- Market size, estimated
- $152Ka year
- Peak month
- October1.9× the quietest month
- Top search term
- non toxic shampoo and conditioner106K searches a year
02 · Price
A sale here is worth $27.13.
Listings sell for $27.13 on average, from $8.93 to $74.14. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $27.13 that is $3K to $7K a year per listing.
- Average price
- $27.13inside the $15 to $100 sweet spot
- Price range
- $8.93–$74.14
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #111 within Shampoo & Conditioner Sets. It carries 8,892 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 6.0%
- Average rank
- #111in Shampoo & Conditioner Sets
- Average rating
- 4.36 starsAmazon United States average 4.42 stars
- Average reviews
- 8,892per listing
- Listings tracked
- 29
04 · Newcomers
5 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.
- Launched, last 12 months
- 5
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 70 months
Products
Top Organic Shampoo and Conditioner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 flat
Sellers
92
Top-5 brand share
64%
Top 20: 100%
Top-5 click share
51%
Top 20: 90%
Open market
30%
- Brand 122%
- Brand 213%
- Brand 311%
- Brand 410%
- Brand 58%
- Brand 66%
Demand
Organic Shampoo and Conditioner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.9×
Search terms
Top Organic Shampoo and Conditioner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- non toxic shampoo and conditioner106K/yr
- nontoxic shampoo and conditioner18K/yr
- clean shampoo non toxic12K/yr
- clean ingredient shampoo7K/yr
- best non toxic shampoo7K/yr
- eco friendly shampoo and conditioner4K/yr
- clean non toxic shampoos24K/yr
- clean non toxic shampoo2K/yr
Reviews and returns
What reviews say buyers love and hate about Organic Shampoo and Conditioner
We read the reviews and the return reasons for every product selling here.
“Chemical smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Bio Oil Lotion
$654K/yr+95.9%
Glossier Futuredew Serum
$344K/yr+383.6%
Press on Toenails
$2.4M/yr+79.4%
Skulta Deep Peptide Eye Mask
$58K/yr>1,000%
Mineral Sunscreen Spray
$3.8M/yr+183.8%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Organic Shampoo and Conditioner questions
Answered from the same tracked data.