Is organic neem oil profitable to sell on Amazon United States?

The niche generates $114K/yr across 24 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +77.6%. Flapen's verdict: Worth a look (64/100).

How competitive is the organic neem oil niche?

20 brands and 70 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 64% of demand.

What do buyers complain about in organic neem oil?

Top complaints mined from reviews: Pest/Insect Control, Smell, Functionality-Overall. The return rate is 0.5%.

When does demand for organic neem oil peak?

Demand peaks in May–Jun–Jul; the busiest month runs 2.9× the quietest.

What does it cost to enter the organic neem oil niche?

Listings span $5.58–$71.05; the average listing price is $18.57 (sweet spot $15–$100). The average incumbent carries 10,965 reviews — the moat a new listing must climb.

organic neem oil

Worth a look

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Incredible13.7%

search→purchase rate — share of searches ending in a sale

Avg price

Great$18.57

avg listing price — sweet spot $15–$100

Price range

Great$5.58–$71.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+77.6%

90-day search growth — must beat 0% to launch

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$114K

$114K/yr · 45K searches

Review moat

Bad10,964.71

avg incumbent reviews — the moat a new listing must climb

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, organic neem oil is a $114K/yr Amazon United States market (45K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 64/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

organic neem oil market data

Units sold / yr: 4K–5K; avg 100–250/product
Revenue / yr: $74K–$93K; units × avg price
Conversion rate: 13.7%
Avg BSR: #776
Page quality: 0%
Prime: 100%
Sponsored: 92%
Out of stock: 0.0%
Avg brand age: 69 months
Avg seller age: 159 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 rising

Sellers

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

56%

Top 20: 96%

Open market

31%

Bonide18%
Kate Blanc Cosmetics16%
Verdana14%
DAANA8%
Celestial Psyché8%
Botanical Tradesman5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +77.6% search growth over the last 90 days.

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.9×

Open Trend

Top organic neem oil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Kate Blanc Cosmetics Neem Oil for Skin Hair & Face. Safe for Dog Plants Scalp (4oz Organic Cold Pressed Concentrate)

Kate Blanc Cosmetics$9.864.4★11,162 rev

Bonide Captain Jacks Neem Oil 32 oz Ready-to-Use Spray Multi-Purpose Fungicide Insecticide and Miticide for Organic Gardening

Bonide$10.934.4★48,771 rev

Verdana Organic Neem Oil Cold Pressed 100% Pure Neem Seed Oil Concentrated Multi-Purpose Oil for Skin Hair & Plant Use No Additives - 16 Fl Oz

Verdana$19.804.6★4,696 rev

DAANA Neem Oil for Skin and Hair: Certified USDA Organic Extra Virgin Cold Pressed (12 Fl Oz)

DAANA$12.114.2★674 rev

Celestial Psych USDA Certified Organic Neem Oil (4 Oz) 100% Pure Natural Oil Hair Growth Skin & Body Care Nails Acne Anti-Aging Moisturizer

Celestial Psyché$8.984.4★255 rev

Newest

by launch date

DAS Naturals Organic Neem Oil for Skin Hair & Face USDA Certified 100% Pure Cold-Pressed Unrefined Neem Oil Concentrate (Aceite de Neem) | Perfect for Scalp Nails Plants | 8 fl oz

DAS NATURALS$9.4313 rev

7mo ago

SVA Neem Seed Oil Organic - 32 Fl Oz 100% Natural Cold Pressed Organic Neem Oil - for Face Skin Care Hair Care Scalp Massage & Body Massage Carrier Oil with Dropper

SVA ORGANICS$21.3792,545 rev

10mo ago

Plantovika Pure Neem Oil (16 Oz) - 100% Cold Pressed All Natural Concentrate Unrefined Multipurpose Seed Extract

Plantovika$10.21624 rev

1y ago

Celestial Psych USDA Certified Organic Neem Oil (4 Oz) 100% Pure Natural Oil Hair Growth Skin & Body Care Nails Acne Anti-Aging Moisturizer

Celestial Psyché$8.98255 rev

2y ago

Cliganic Organic Neem Oil for Face Skin & Plants (16oz) 100% Pure | Natural Cold Pressed Non-GMO

Cliganic$20.7058 rev

2y ago

What buyers say about organic neem oil

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control18%

“very effective on pests”

Quality-Overall18%

“Excellent product”

Value For Money9%

“Great deal”

Plant Growth8%

“The plant seems to respond well”

Advertised Vs Actual Product6%

“Exactly what I needed”

Smell5%

“The smell is nice too”

Ease Of Use4%

“Easy to Use”

Spray/Flow3%

“the spray is very effective”

Efficiency2%

“Very effective”

Strength2%

“Powerful stuff”

What buyers complain about

Pest/Insect Control18%

“it still have pests”

Smell16%

“The smell is unpleasant”

Functionality-Overall10%

“No results”

Spray/Flow9%

“Spray bottle issues”

Size-Overall5%

“Really small”

Advertised Vs Actual Product4%

“Inaccurate description”

Value For Money3%

“Too expensive”

Plant Growth3%

“Has not helped my plants”

Leak-Proof3%

“it had been leaking”

Ease Of Use2%

“difficult to pour”

Top return reasons

Functionality-Overall16%

Smell13%

Advertised Vs Actual Product13%

Leak-Proof11%

Size-Overall11%

Spray/Flow9%

Value For Money8%

Pest/Insect Control5%

Defective Material/Parts3%

Plant Growth2%

Common questions

Is organic neem oil profitable to sell on Amazon United States?: The niche generates $114K/yr across 24 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +77.6%. Flapen's verdict: Worth a look (64/100).
How competitive is the organic neem oil niche?: 20 brands and 70 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 64% of demand.
What do buyers complain about in organic neem oil?: Top complaints mined from reviews: Pest/Insect Control, Smell, Functionality-Overall. The return rate is 0.5%.
When does demand for organic neem oil peak?: Demand peaks in May–Jun–Jul; the busiest month runs 2.9× the quietest.
What does it cost to enter the organic neem oil niche?: Listings span $5.58–$71.05; the average listing price is $18.57 (sweet spot $15–$100). The average incumbent carries 10,965 reviews — the moat a new listing must climb.