Organic Lip Oil

Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $143K a year.

Searches, last 12 months

149K

Growth, 90 days vs prior 90

-16.1%

Conversion, latest week

9.3%

Market size, estimated

$143Ka year

Peak month

January5.3× the quietest month

Top search term

burts bees lip oil32K searches a year

Listings sell for $10.32 on average, from $4.83 to $14.88. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $10.32 that is $8K to $10K a year per listing.

Average price

$10.32under the $15 to $100 sweet spot

Price range

$4.83–$14.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$8K–$10K

Returns

1.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #255 within Lip Care. It carries 2,393 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#255in Lip Care

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

2,393per listing

Listings tracked

19

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

59 months