Organic Lip Gloss

Shoppers searched for this 314K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $178K a year.

Searches, last 12 months

314K

Growth, 90 days vs prior 90

-9.4%

Conversion, latest week

5.1%

Market size, estimated

$178Ka year

Peak month

December2.6× the quietest month

Top search term

burts bees lip gloss81K searches a year

Listings sell for $11.06 on average, from $3.89 to $25.03. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $11.06 that is $1K to $3K a year per listing.

Average price

$11.06under the $15 to $100 sweet spot

Price range

$3.89–$25.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.0%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #347 within Lips. It carries 5,129 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

93%

Out of stock, average day

0.0%

Average rank

#347in Lips

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

5,129per listing

Listings tracked

27

8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

6Amazon's first-year sales bar

Average brand age

57 months