Organic Eye Cream
MaybeBuyers convert on 14.3% of searches. But demand is soft, at -11.9% this quarter, so Organic Eye Cream is a Maybe.
- Flapen Score
- 55 / 100Top 19% of 10,978 Beauty & Personal Care niches · +7 vs the category median of 4855
- Market size
- $990K/yr377K searches / yr
- 90-day growth
- -11.9%search demand this quarter
- Competition
- 71%top-5 click share · 10 brands · 520 sellers
Flapen Score
Organic Eye Cream against its category
The dotted line is the Beauty & Personal Care average. Past it, Organic Eye Cream is stronger. Inside it, weaker.
Market
The Organic Eye Cream market on Amazon at a glance
Shoppers on Amazon United States searched for Organic Eye Cream 377K times last year and spent an estimated $990K. The top 5 brands take 92% of clicks. Demand peaks in Jan–Feb. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 14.3% of those searches ended in a purchase.
Shoppers searched for this 377K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $990K a year.
- Searches, last 12 months
- 377K
- Growth, 90 days vs prior 90
- -11.9%
- Conversion, latest week
- 14.3%
- Market size, estimated
- $990Ka year
- Peak month
- January1.9× the quietest month
- Top search term
- elf eye cream95K searches a year
02 · Price
A sale here is worth $18.37.
Listings sell for $18.37 on average, from $4.97 to $38.41. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $18.37 that is $46K to $55K a year per listing.
- Average price
- $18.37inside the $15 to $100 sweet spot
- Price range
- $4.97–$38.41
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- $46K–$55K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #68 within Eyes. It carries 7,501 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #68in Eyes
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 7,501per listing
- Listings tracked
- 17
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Organic Eye Cream products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
e.l.f. SKIN Holy Hydration! Eye Cream Rich Hydrating Eye Cream For Minimizing Dark Circles Infused With Hyaluronic Acid Vegan & Cruelty-free
- Price
- $10.41
- Rating
- 4.5/5
- Reviews
- 8,551
- Age
- 10y ago

AXIS-Y Vegan Collagen Eye Serum - K Beauty Triple Hyaluronic Acid & Peptide Collagen Serum Improve Skin Elasticity Reduce Fine Lines & Dark Circles - Vegan Korean Skin Care Eye Cream (0.33 fl. oz.)
- Price
- $14.65
- Rating
- 4.4/5
- Reviews
- 3,657
- Age
- 2y ago

Naturium Multi-Peptide Eye Cream Smoothing & Anti-Aging Skincare with Squalene & Hyaluronic Acid 0.5 oz
- Price
- $14.97
- Rating
- 4.4/5
- Reviews
- 945
- Age
- 6y ago

Haruharu Wonder Black Rice Bakuchiol Eye Cream 0.67 fl.oz / 20ml | Anti-Aging Wrinkle Care Natural Retinol Alternative | Cruelty Free EWG-Green
- Price
- $11.66
- Rating
- 4.4/5
- Reviews
- 5,818
- Age
- 4y ago

e.l.f. SKIN Bright + Brew-tiful Eye Cream Mini Helps Brighten Appearance Of Undereye Dark Circles & Repair Puffiness Vegan & Cruelty-Free
- Price
- $6.84
- Rating
- 4.3/5
- Reviews
- 816
- Age
- 7mo ago
Trending
estimated 90-day click momentum
e.l.f. SKIN Bright + Brew-tiful Eye Cream Mini Helps Brighten Appearance Of Undereye Dark Circles & Repair Puffiness Vegan & Cruelty-Free
- Price
- $6.84
- Rating
- 4.3/5
- Reviews
- 816
- Age
- 7mo ago

Eight Saints Tide & True Peptide Eye Serum for Puffiness & Wrinkles Under Eye Roller Ball Treatment for Dark Circles & Fine Lines with Peptides Hyaluronic Acid and Reishi Mushroom 0.5 fl oz
- Price
- $38.41
- Rating
- 4.3/5
- Reviews
- 341
- Age
- 7mo ago

Naturium Multi-Peptide Eye Cream Smoothing & Anti-Aging Skincare with Squalene & Hyaluronic Acid 0.5 oz
- Price
- $14.97
- Rating
- 4.4/5
- Reviews
- 945
- Age
- 6y ago

e.l.f. SKIN Bright + Brew-tiful Eye Cream Helps Brighten Appearance Of Undereye Dark Circles & Repair Puffiness Vegan & Cruelty-Free
- Price
- $12.79
- Rating
- 4.3/5
- Reviews
- 816
- Age
- 7mo ago

Haruharu Wonder Black Rice Bakuchiol Eye Cream 0.67 fl.oz / 20ml | Anti-Aging Wrinkle Care Natural Retinol Alternative | Cruelty Free EWG-Green
- Price
- $11.66
- Rating
- 4.4/5
- Reviews
- 5,818
- Age
- 4y ago
Newest
by launch date
e.l.f. SKIN Bright + Brew-tiful Eye Cream Mini Helps Brighten Appearance Of Undereye Dark Circles & Repair Puffiness Vegan & Cruelty-Free
- Price
- $6.84
- Rating
- 4.3/5
- Reviews
- 816
- Age
- 7mo ago

e.l.f. SKIN Bright + Brew-tiful Eye Cream Helps Brighten Appearance Of Undereye Dark Circles & Repair Puffiness Vegan & Cruelty-Free
- Price
- $12.79
- Rating
- 4.3/5
- Reviews
- 816
- Age
- 7mo ago

Eight Saints Tide & True Peptide Eye Serum for Puffiness & Wrinkles Under Eye Roller Ball Treatment for Dark Circles & Fine Lines with Peptides Hyaluronic Acid and Reishi Mushroom 0.5 fl oz
- Price
- $38.41
- Rating
- 4.3/5
- Reviews
- 341
- Age
- 7mo ago

Eight Saints Retinol Eye Cream For Smoothing Fine Lines and Wrinkles and Improve Skin Tone with Vitamin B5 Retinol and Hyaluronic Acid 0.5 Ounce
- Price
- $37.83
- Rating
- 4.6/5
- Reviews
- 889
- Age
- 1y ago

e.l.f. SKIN Holy Hydration! Eye Cream Mini Rich Hydrating Eye Cream For Minimizing Dark Circles Infused With Hyaluronic Acid Vegan & Cruelty-free
- Price
- $4.97
- Rating
- 4.5/5
- Reviews
- 8,551
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.
Brands
10 rising
Sellers
520
Est. top-5 brand share
92%
Top 20: 100%
Est. top-5 click share
71%
Top 20: 100%
Open market
6%
- e.l.f.37%
- AXIS-Y23%
- Eight Saints12%
- Naturium11%
- HARUHARU9%
- LilyAna Naturals2%
- Open — no brand owns it (4 brands, 6%)
Demand
Organic Eye Cream search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 1.9×
Search terms
Top Organic Eye Cream search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- elf eye cream95K/yr
- eight saints eye cream42K/yr
- vegan collagen eye serum35K/yr
- naturium eye cream25K/yr
- axis y vegan collagen eye serum19K/yr
- organic eye cream17K/yr
- elf holy hydration eye cream18K/yr
- axis y eye serum26K/yr
- haruharu wonder eye cream12K/yr
- lilyana naturals eye cream16K/yr
Reviews and returns
What reviews say buyers love and hate about Organic Eye Cream
We read the reviews and the return reasons for every product selling here.
“it never worked”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Organic Eye Cream questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









