Organic Body Butter
FailThe top 5 brands take 98% of clicks, so Organic Body Butter is a Fail.
- Flapen Score
- 46 / 100Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 4846
- Market size
- $184K/yr102K searches / yr
- 90-day growth
- +14.4%search demand this quarter
- Competition
- 73%top-5 click share · 6 brands · 607 sellers
Flapen Score
Organic Body Butter against its category
The dotted line is the Beauty & Personal Care average. Past it, Organic Body Butter is stronger. Inside it, weaker.
Market
The Organic Body Butter market on Amazon at a glance
Shoppers on Amazon United States searched for Organic Body Butter 102K times last year and spent an estimated $184K. The top 5 brands take 98% of clicks. Demand peaks in Aug–Sep. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 9.1% of those searches ended in a purchase.
Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved +14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $184K a year.
- Searches, last 12 months
- 102K
- Growth, 90 days vs prior 90
- +14.4%
- Conversion, latest week
- 9.1%
- Market size, estimated
- $184Ka year
- Peak month
- September3.3× the quietest month
- Top search term
- hempz triple moisture body lotion20K searches a year
02 · Price
A sale here is worth $19.91.
Listings sell for $19.91 on average, from $6.03 to $40.46. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $19.91 that is $10K to $15K a year per listing.
- Average price
- $19.91inside the $15 to $100 sweet spot
- Price range
- $6.03–$40.46
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $10K–$15K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #131 within Body Butters. It carries 19,423 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #131in Body Butters
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 19,423per listing
- Listings tracked
- 16
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 70 months
Products
Top Organic Body Butter products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
HEMPZ Triple Moisture Body Moisturizer 17 Oz Hydrating Lotion Rich with Minerals Vitamin C & Hempseed Oil to Nourish & Repair Extremely Dry or Sensitive Skin for Body
- Price
- $16.99
- Rating
- 4.7/5
- Reviews
- 121,304
- Age
- 12y ago

Weleda Skin Food Body Butter 5 Fluid Ounce Sustainable Glass Jar Plant Rich Hydrating Moisturizer with Shea and Cocoa Butter Sweet Almond Oil and Pansy
- Price
- $16.64
- Rating
- 4.6/5
- Reviews
- 2,012
- Age
- 5y ago

Hempz Natural Triple Moisture Herbal Whipped Body Cream with 100% Pure Hemp Seed Oil for 24-Hour Hydration Moisturizing Vegan Skin Lotion with Yangu Oil Peach and Grapefruit 17 Fl Oz (Pack of 2)
- Price
- $37.32
- Rating
- 4.8/5
- Reviews
- 3,583
- Age
- 6y ago

Weleda Skin Food Intensive Skin Nourishment Body Butter 5 Fl Oz Plastic Jar
- Price
- $13.20
- Rating
- 4.6/5
- Reviews
- 6,401
- Age
- 7y ago

Petal Fresh Pure Restoring Body Butter Heals Repairs & Protects Skin with Honey & Coconut Oil 8 Fl oz
- Price
- $7.71
- Rating
- 4.4/5
- Reviews
- 8,202
- Age
- 10y ago
Trending
estimated 90-day click momentum
Hempz Natural Triple Moisture Herbal Whipped Body Cream with 100% Pure Hemp Seed Oil for 24-Hour Hydration Moisturizing Vegan Skin Lotion with Yangu Oil Peach and Grapefruit 17 Fl Oz (Pack of 2)
- Price
- $37.32
- Rating
- 4.8/5
- Reviews
- 3,583
- Age
- 6y ago

Hempz Original Natural Hemp Seed Oil Body Moisturizer with Shea Butter and Ginseng Original Scent Floral Banana 17 Fl.Oz ( Packaging may vary )
- Price
- $15.95
- Rating
- 4.7/5
- Reviews
- 121,304
- Age
- 25y ago

Hempz Age-Defy Body and Hand Lotion for Dry Skin for Cracked & Crepey Skin Quick Absorption Moisturizer Large 17 oz
- Price
- $17.77
- Rating
- 4.7/5
- Reviews
- 14,263
- Age
- 22y ago

Weleda Skin Food Body Lotion
- Price
- $13.84
- Rating
- 4.5/5
- Reviews
- 165
- Age
- 7mo ago

GLIMMER GODDESS Organic Whipped Body Butter for Women - Moisturizer Cream with Shea & Cocoa Butter Almonds & Coconut Oil - Lavender & Lemon 8oz
- Price
- $21.67
- Rating
- 4.4/5
- Reviews
- 1,849
- Age
- 7y ago
Newest
by launch date
Weleda Skin Food Body Lotion
- Price
- $13.84
- Rating
- 4.5/5
- Reviews
- 165
- Age
- 7mo ago

Naturium The Glow Getter Whipped Multi-Oil Body Butter Firming Cream & Body Moisturizer with Shea Butter 7.7 fl oz
- Price
- $18.97
- Rating
- 4.5/5
- Reviews
- 2,802
- Age
- 2y ago

Hearth & Homestead Whipped Beef Tallow for Skin & Face - 100% Grass Fed Eczema Cream & Body Butter - Organic Olive Oil Calendula & Rose - Lotion & Hand Moisturizer for Dry Skin Unscented 1.3oz
- Price
- $29.21
- Rating
- 4.6/5
- Reviews
- 14,169
- Age
- 3y ago

Glimmer Goddess Organic DHA-Free Self Tanning Lotion Natural Sunless Tanner with Erythrulose Aloe Vera Shea & Cocoa Butter Vegan & Cruelty Free Moisturizing Bronzing Lotion
- Price
- $40.46
- Rating
- 4.1/5
- Reviews
- 68
- Age
- 5y ago

Weleda Skin Food Body Butter 5 Fluid Ounce Sustainable Glass Jar Plant Rich Hydrating Moisturizer with Shea and Cocoa Butter Sweet Almond Oil and Pansy
- Price
- $16.64
- Rating
- 4.6/5
- Reviews
- 2,012
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 73% of clicks. A locked shelf that new listings rarely crack.
Brands
6 rising
Sellers
607
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
73%
Top 20: 100%
Open market
0%
- Hempz55%
- Weleda27%
- GLIMMER GODDESS8%
- Petal Fresh7%
- Hearth and Homestead2%
- Naturium2%
Demand
Organic Body Butter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 3.3×
Search terms
Top Organic Body Butter search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- hempz triple moisture body lotion20K/yr
- primally pure body butter14K/yr
- glimmer goddess12K/yr
- weleda body butter13K/yr
- hempz triple moisture6K/yr
- weleda skin food body butter7K/yr
- organic body cream8K/yr
- petal fresh6K/yr
- hempz body lotion triple moisture4K/yr
- petal fresh body butter6K/yr
Reviews and returns
What reviews say buyers love and hate about Organic Body Butter
We read the reviews and the return reasons for every product selling here.
“Awful scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Organic Body Butter questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









