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Orange Press on Nails

Pass

Orange Press on Nails scores 67 out of 100, a Pass. Shoppers spend $47K a year here, search demand grew +109.1% this quarter, and returns run at 1.7% of orders.

Flapen Score
67
67 / 100
Top 2% of 10,978 Beauty & Personal Care niches · +19 vs the category median of 48
Market size
$47K/yr246K searches / yr
90-day growth
+109.1%search demand this quarter
Competition
19%top-5 click share · 57 brands · 63 sellers

Flapen Score

Orange Press on Nails against its category

The dotted line is the Beauty & Personal Care average. Past it, Orange Press on Nails is stronger. Inside it, weaker.

67Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Orange Press on Nails market on Amazon at a glance

Shoppers on Amazon United States searched for Orange Press on Nails 246K times last year and spent an estimated $47K. The top 5 brands take 37% of clicks. Flapen scores it 67 out of 100, a Pass.

01 · Demand

2.2% of searches ended in a purchase last week.

Shoppers searched for this 246K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +109.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
246K
Growth, 90 days vs prior 90
+109.1%
Conversion, latest week
2.2%
Market size, estimated
$47Ka year
Top search term
orange press on nails82K searches a year

02 · Price

A sale here is worth $8.63.

Listings sell for $8.63 on average, from $4.17 to $21.20. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $8.63 that is $0 to $863 a year per listing.

Average price
$8.63under the $15 to $100 sweet spot
Price range
$4.17–$21.20
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$863
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #1,219 within False Nails & Accessories. It carries 823 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
98%
Out of stock, average day
11.5%
Average rank
#1,219in False Nails & Accessories
Average rating
4.00 starsAmazon United States average 4.42 stars
Average reviews
823per listing
Listings tracked
123

04 · Newcomers

Amazon counts 4 of last year's 46 launches as successful.

46 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
46
Successful launches
4Amazon's first-year sales bar
Average brand age
23 months

Products

Top Orange Press on Nails products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

$0$940$2K$3K$4K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

57 falling

Sellers

63

Top-5 brand share

37%

Top 20: 79%

Top-5 click share

19%

Top 20: 49%

Open market

59%

  • KQueenest14%
  • Glamnetic8%
  • imPRESS5%
  • MISUD5%
  • Yabonica4%
  • FJSMTOPl4%

Demand

Orange Press on Nails search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '25Spike '26NovDecJanFebMarAprMayJun

Peak months: Apr, May, Jun · busiest ÷ quietest = 4.6× · 8 of 12 months tracked

Search terms

Top Orange Press on Nails search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • orange press on nails82K/yr
  • orange nails26K/yr
  • coral press on nails13K/yr
  • press on nails orange15K/yr
  • orange nails press on12K/yr
  • orange french tip press on nails8K/yr
  • orange press on nails short8K/yr
  • burnt orange press on nails6K/yr
  • impress halloween nails26K/yr
  • impress nails halloween10K/yr

Reviews and returns

What reviews say buyers love and hate about Orange Press on Nails

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall13%−0.21

these are short

Extremely small

Terrible fit

Color12%+1.25

way off color

Color way off

Poor color

Durability12%+0.37

Kept falling off

Not durable

not to last

Adhesion/Stickiness11%−0.17

Poor adhesive

Does not stick

Not very sticky

Advertised Vs Actual Product7%−0.14

Not as advertised

they do not match the picture

Different than pictured

Love

Color26%+1.25

color is accurate

Amazing color

Bright Color

Durability10%+0.37

holds up surprisingly well

They stay on really well

seem durable

Quality-Overall10%+0.16

The nails are a good quality

Salon quality nails

GREAT QUALITY

Ease Of Use6%+0.80

Easy to use

Easy to take off

Easy to put on

Size-Overall5%−0.21

fits well

The fit is incredibly natural

They matched perfectly

Return

1.7% Return rate 81% Fixable by listing

Color35%▅▇▇█▇█

way off color

Color way off

Poor color

Size-Overall23%▇▇█▆▇▇

these are short

Extremely small

Terrible fit

Advertised Vs Actual Product13%█▆▆▄▄▅

Not as advertised

they do not match the picture

Different than pictured

Adhesion/Stickiness7%▆▄▅█▅▆

Poor adhesive

Does not stick

Not very sticky

Quality-Overall4%█▅▆▄▄▅

Which makes it looks more cheap

These are very low quality nails and Im disappointed

Bad quality

FAQ

Common Orange Press on Nails questions

Answered from the same tracked data.