Skip to content

Orange Hair Extensions

Fail

Shoppers spend an estimated $20K a year here, so Orange Hair Extensions is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$20K/yr58K searches / yr
90-day growth
+26.8%search demand this quarter
Competition
50%top-5 click share · 25 brands · 36 sellers

Flapen Score

Orange Hair Extensions against its category

The dotted line is the Beauty & Personal Care average. Past it, Orange Hair Extensions is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Orange Hair Extensions market on Amazon at a glance

Shoppers on Amazon United States searched for Orange Hair Extensions 58K times last year and spent an estimated $20K. The top 5 brands take 50% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +26.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months
58K
Growth, 90 days vs prior 90
+26.8%
Conversion, latest week
3.1%
Market size, estimated
$20Ka year
Peak month
October8.7× the quietest month
Top search term
orange hair extensions27K searches a year

02 · Price

A sale here is worth $11.15.

Listings sell for $11.15 on average, from $5.12 to $45.31. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $11.15 that is $1K to $3K a year per listing.

Average price
$11.15under the $15 to $100 sweet spot
Price range
$5.12–$45.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
5.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #689 within Hair Extensions. It carries 691 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
7.4%
Average rank
#689in Hair Extensions
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
691per listing
Listings tracked
27

04 · Newcomers

1 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top Orange Hair Extensions products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

25 rising

Sellers

36

Top-5 brand share

50%

Top 20: 94%

Top-5 click share

50%

Top 20: 92%

Open market

43%

  • Brand 119%
  • Brand 28%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Orange Hair Extensions search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 8.7×

Search terms

Top Orange Hair Extensions search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • orange hair extensions27K/yr
  • orange hair21K/yr
  • orange clip in hair extensions6K/yr
  • orange hair extensions clip in4K/yr

Reviews and returns

What reviews say buyers love and hate about Orange Hair Extensions

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Color”
33%of negative reviews mention “Material Quality”
5.4%of orders come back
“Too plasticity”
A buyer, on “Material Quality”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Orange Hair Extensions questions

Answered from the same tracked data.