Orange Gel Nail Polish

Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +139.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months

165K

Growth, 90 days vs prior 90

+139.6%

Conversion, latest week

4.9%

Market size, estimated

$77Ka year

Peak month

October6.3× the quietest month

Top search term

orange gel nail polish89K searches a year

Listings sell for $9.44 on average, from $3.71 to $25.70. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $9.44 that is $944 to $2K a year per listing.

Average price

$9.44under the $15 to $100 sweet spot

Price range

$3.71–$25.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$944–$2K

Returns

1.4%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.2% of listings are out of stock. The average listing ranks #86 within Gel Polish. It carries 14,752 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

10.2%

Average rank

#86in Gel Polish

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

14,752per listing

Listings tracked

48

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months