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46

orabella perfume

Skip it

Weak search conversion (0.5%) — this niche doesn't clear our bar today.

Market size 8Growth 51Conversion 6Competition 54Returns 93Price range 48Avg price 84Brand share 8Review moat 47Quality gap 94

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Returns

Great1.1%

return rate — above 5% kills the launch gate

Avg price

Great$76.08

avg listing price — sweet spot $15–$100

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Growth

Good+21.4%

90-day search growth — must beat 0% to launch

Price range

Okay$17.14–$188.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,849.13

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$34K

$34K/yr · 90K searches

Brand share

Bad97%

top-5 brand share — brand-locked demand

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, orabella perfume is a $34K/yr Amazon United States market (90K searches/yr). The top 5 brands hold 97% of demand. Verdict: Skip it — 46/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

orabella perfume market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$38K–$57K
units × avg price
Conversion rate
0.5%
Avg BSR
#3,787
Page quality
0%
Prime
23%
Sponsored
37%
Out of stock
3.9%
Avg brand age
44 months
Avg seller age
146 days

Competition & brand share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

45

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

52%

Top 20: 89%

Open market

2%

  • Orebella54%
  • Generic37%
  • Nippies2%
  • Springrain1%
  • ANIVIVO1%
  • Lilosy1%
  • Open — no brand owns it (2 brands, 2%)

Demand

Weekly Amazon search volume, last 28 weeks — +21.4% search growth over the last 90 days.
3K2KSpike '26Jan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Top orabella perfume search terms

  • orebella20K/yr
  • orabella perfume30K/yr
  • orabella14K/yr
  • orebella perfume17K/yr
  • orbella perfume3K/yr
  • orabella salted muse perfume3K/yr
  • salted muse perfume orebella3K/yr
All search terms

Top orabella perfume products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$2K10%$3K15%$5K20%$7K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)11 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about orabella perfume

What buyers praise and complain about, mined from review topics.

What buyers love

Smell46%

“Fresh fragrance”

Comfort-Overall10%

“Super Comfy”

Size-Overall5%

“fit perfectly”

Quality-Overall5%

“Great nipple cover”

Durability3%

“SUPER impressed with durability and long-time wearability”

Value For Money3%

“Worth the Money”

Soft Feel2%

“Its a soft floral that last most of the day”

Adhesion/Stickiness2%

“Stick”

Advertised Vs Actual Product1%

“do just what I need”

Color1%

“The color is good”

What buyers complain about

Smell49%

“Bad smell”

Durability9%

“Doesn't last”

Value For Money8%

“Not worth the price”

Adhesion/Stickiness3%

“the stickiness wore off”

Size-Overall3%

“Run a little small”

Sweat Resistance2%

“you DO sweat”

Quality-Overall1%

“Its so cheap”

Transparency1%

“theyre not actually opaque so it doesnt really hide anything”

Allergies1%

“Allergic Reaction”

Advertised Vs Actual Product1%

“not at all like its described”

Top return reasons

Size-Overall39%
Feet Fit13%
Adhesion/Stickiness9%
Length6%
Width4%
Value For Money4%
Color3%
Chest Fit3%
Advertised Vs Actual Product2%
Comfort-Overall2%

Common questions

Is orabella perfume profitable to sell on Amazon United States?
The niche generates $34K/yr across 30 tracked products. 1 of 16 products launched in the last 360 days are still selling. 90-day search growth is +21.4%. Flapen's verdict: Skip it (46/100).
How competitive is the orabella perfume niche?
8 brands and 45 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in orabella perfume?
Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 1.1%.
What does it cost to enter the orabella perfume niche?
Listings span $17.14–$188.70; the average listing price is $76.08 (sweet spot $15–$100). The average incumbent carries 1,849 reviews — the moat a new listing must climb.