Is onion oil for hair growth profitable to sell on Amazon United States?

The niche generates $178K/yr across 21 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -34.2%. Flapen's verdict: Worth a look (51/100).

How competitive is the onion oil for hair growth niche?

19 brands and 41 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 63% of demand.

What do buyers complain about in onion oil for hair growth?

Top complaints mined from reviews: Smell, Oily/Greasy, Ease Of Use. The return rate is 1.0%.

What does it cost to enter the onion oil for hair growth niche?

Listings span $6.96–$25.64; the average listing price is $13.78 (sweet spot $15–$100). The average incumbent carries 4,201 reviews — the moat a new listing must climb.

onion oil for hair growth

Worth a look

Shows low returns (1.0%), but soft demand (-34.2% this quarter) keeps it on the watch list.

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good$13.78

avg listing price — sweet spot $15–$100

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Price range

Good$6.96–$25.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good55%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$178K

$178K/yr · 230K searches

Review moat

Bad4,200.95

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-34.2%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, onion oil for hair growth is a $178K/yr Amazon United States market (230K searches/yr). The top 5 brands hold 63% of demand. Verdict: Worth a look — 51/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

onion oil for hair growth market data

Units sold / yr: 10K–13K; avg 250–500/product
Revenue / yr: $138K–$172K; units × avg price
Conversion rate: 5.6%
Avg BSR: #1,554
Page quality: 0%
Prime: 100%
Sponsored: 90%
Out of stock: 5.2%
Avg brand age: 47 months
Avg seller age: 139 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 falling

Sellers

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

55%

Top 20: 99%

Open market

31%

SANOOR20%
SKSOYT13%
Luxura Sciences11%
AYURVEDASHREE11%
Parachute Advansed9%
WOW Skin Science6%

Demand

Weekly Amazon search volume, last 19 weeks — -34.2% search growth over the last 90 days.

Open Trend

Top onion oil for hair growth search terms

onion oil for hair growth55K/yr -26.9%4.9% conv.
onion oil43K/yr -26.7%3.9% conv.
onion juice for hair growth42K/yr -51.2%5.0% conv.
onion hair oil18K/yr -25.7%3.3% conv.
red onion oil10K/yr -20.6%4.3% conv.
onion oil for hair growth organic5K/yr +21.4%3.9% conv.
red onion oil for hair growth5K/yr -8.0%6.0% conv.
onion hair growth5K/yr -27.2%2.7% conv.
aceite de cebolla para el cabello5K/yr +23.4%1.7% conv.
onion juice for hair9K/yr -56.6%4.2% conv.

All search terms

Top onion oil for hair growth products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SANOOR Himalayan Red Onion Hair Oil | Lightweight Conditioning Oil for Hair & Scalp | Helps Smooth Frizz Add Shine & Nourish Dry-Looking Hair | 60 ml

SANOOR$9.124.4★691 rev

Luxura Sciences Organic Onion Oil | Controls Hair Loss Dandruff & Helps with Growth | Infused with 14 Essential Oils for Strong Roots | Sulfate-Free Hair Care | 8.45 Fl Oz/250ml

Luxura Sciences$12.314.2★2,804 rev

Parachute Advansed Onion Oil For Hair Growth Blend Of Onion & Coconut Oil Controls Hairfall & Promotes Hair Growth | 10.14 Floz

Parachute Advansed$12.004.4★5,746 rev

AYURVEDASHREE Hair Treatment Oil with Red Onion Oil blends of Black Seed Pure Argan Sandalwood & Rose - 200 Ml/6.7 fl oz

AYURVEDASHREE$10.454.2★1,065 rev

SKSOYT Onion Oil for Hair & Scalp Natural Onion Oil Blend with Coconut Almond Jojoba & Rosemary Extract Nourishing Scalp Oil for Thinning-Looking Hair Daily Care for All Hair Types 60 ml

SKSOYT$14.864.6★13 rev

Newest

by launch date

SKSOYT Onion Oil for Hair & Scalp Natural Onion Oil Blend with Coconut Almond Jojoba & Rosemary Extract Nourishing Scalp Oil for Thinning-Looking Hair Daily Care for All Hair Types 60 ml

SKSOYT$14.8613 rev

3mo ago

Onion Juice for Hair Growth Oil Hair Serum With Onion Oil for Hair Growth Rosemary Black Rice Cold-Pressed Hydrating Serum for Scalp & Hair Care(1Pcs Rosemary Extract)

Generic$9.193 rev

4mo ago

Auravedic Onion Hair Oil for Scalp Care & Stronger Hair | Lightweight Hair Oil with Fenugreek Black Seed & Curry Leaves | Helps Reduce Breakage & Support Healthy Looking Hair | 3.38 Fl Oz (100ml)

Auravedic$9.001 rev

5mo ago

Onion Hair Growth Serum for Scalp & Hair Care Hydrating Serum with Onion Extract Rosemary & Biotin Lightweight Daily Care for Fuller-Looking Hairs | 2.03 FL OZ (60ML)

SKSOYT$15.016 rev

5mo ago

Natural Sant Onionvital Scalp & Hair Serum with Onion Rosemary and Biotin

Natural sant$10.06148 rev

1y ago

What buyers say about onion oil for hair growth

What buyers praise and complain about, mined from review topics.

What buyers love

Hair Growth16%

“contributes positively to hair growth”

Smell16%

“The scent is light, botanical, and pleasant”

Quality-Overall10%

“Quality”

Soft Feel9%

“my hair feels softer”

Moist/Dry8%

“it makes it so moisturized”

Oily/Greasy5%

“What I love most is how lightweight it is—it doesnt leave my hair feeling greasy or weighed down”

Brightness/Shine/Glow4%

“improved shine”

Value For Money4%

“Value for purchase”

Hair Styling4%

“Keeps your hair feeling very refreshed”

Efficiency3%

“works well”

What buyers complain about

Smell32%

“The smell fades after a while”

Oily/Greasy10%

“my hair is so greasy”

Ease Of Use8%

“Too gross to use”

Value For Money8%

“Not worth it for this money”

Hair Related7%

“My hair is bleached and damaged, medium pourocity, its probably 1b/1c or maybe even 2a. see on photo without styling and products”

Dilute/Watery3%

“its a very light oil. probably diluted”

Size-Overall3%

“Small bottles”

Quality-Overall3%

“not the best I have used”

Leak-Proof3%

“about a third of it leaked into the packaging”

Top return reasons

Smell22%

Advertised Vs Actual Product16%

Leak-Proof15%

Product Condition6%

Oily/Greasy6%

Ingredients-Overall5%

Value For Money5%

Size-Overall4%

Damage/Burn Hair4%

Defective Material/Parts4%

Common questions

Is onion oil for hair growth profitable to sell on Amazon United States?: The niche generates $178K/yr across 21 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -34.2%. Flapen's verdict: Worth a look (51/100).
How competitive is the onion oil for hair growth niche?: 19 brands and 41 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 63% of demand.
What do buyers complain about in onion oil for hair growth?: Top complaints mined from reviews: Smell, Oily/Greasy, Ease Of Use. The return rate is 1.0%.
What does it cost to enter the onion oil for hair growth niche?: Listings span $6.96–$25.64; the average listing price is $13.78 (sweet spot $15–$100). The average incumbent carries 4,201 reviews — the moat a new listing must climb.