One Size Primer
FailShoppers spend an estimated $49K a year here, so One Size Primer is a Fail.
- Flapen Score
- 48 / 100Ranks 5,071 of 10,978 Beauty & Personal Care niches · on the category median48
- Market size
- $49K/yr102K searches / yr
- 90-day growth
- +33.1%search demand this quarter
- Competition
- 75%top-5 click share · 8 brands · 63 sellers
Flapen Score
One Size Primer against its category
The dotted line is the Beauty & Personal Care average. Past it, One Size Primer is stronger. Inside it, weaker.
Market
The One Size Primer market on Amazon at a glance
Shoppers on Amazon United States searched for One Size Primer 102K times last year and spent an estimated $49K. The top 5 brands take 92% of clicks. Demand peaks in Jan–Feb–Apr. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.
- Searches, last 12 months
- 102K
- Growth, 90 days vs prior 90
- +33.1%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $49Ka year
- Peak month
- January3.0× the quietest month
- Top search term
- one size primer76K searches a year
02 · Price
A sale here is worth $25.67.
Listings sell for $25.67 on average, from $8.09 to $62.94. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $25.67 that is $3K to $6K a year per listing.
- Average price
- $25.67inside the $15 to $100 sweet spot
- Price range
- $8.09–$62.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
69% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #388 within Face. It carries 4,483 reviews at 3.85 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 54%
- Out of stock, average day
- 4.0%
- Average rank
- #388in Face
- Average rating
- 3.85 starsAmazon United States average 4.42 stars
- Average reviews
- 4,483per listing
- Listings tracked
- 13
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top One Size Primer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
63
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
5%
- Brand 174%
- Brand 26%
- Brand 35%
- Brand 43%
- Brand 53%
- Brand 63%
- Open — no brand owns it (2 brands, 5%)
Demand
One Size Primer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Apr · busiest ÷ quietest = 3.0×
Search terms
Top One Size Primer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- one size primer76K/yr
- one size secure the sweat primer7K/yr
- secure the sweat primer7K/yr
- onesize primer4K/yr
- primer one size4K/yr
- one size sweat proof primer3K/yr
Reviews and returns
What reviews say buyers love and hate about One Size Primer
We read the reviews and the return reasons for every product selling here.
“did the test run it didnt stick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common One Size Primer questions
Answered from the same tracked data.









