one size pink powder
Skip itA small market ($13K/yr) — this niche doesn't clear our bar today.
Conversion
Incredible17.2%search→purchase rate — share of searches ending in a sale
Returns
Great1.0%return rate — above 5% kills the launch gate
Avg price
Great$19.71avg listing price — sweet spot $15–$100
Price range
Good$6.63–$31.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+10.9%90-day search growth — must beat 0% to launch
Review moat
Okay3,531.8avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Brand share
Bad92%top-5 brand share — brand-locked demand
Market size
Bad$13K$13K/yr · 4K searches
According to Flapen's Amazon United States niche tracking, one size pink powder is a $13K/yr Amazon United States market (4K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jul–Aug–Sep–Oct. Verdict: Skip it — 44/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
one size pink powder market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $5K–$10K
- units × avg price
- Conversion rate
- 17.2%
- Avg BSR
- #243
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 70%
- Out of stock
- 0.0%
- Avg brand age
- 23 months
- Avg seller age
- 116 days
Competition & brand share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 rising
Sellers
110
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
3%
- One size65%
- MORPHE10%
- Kimchi Chic6%
- NAPH6%
- L'Oreal Paris5%
- Revolution Beauty London4%
- Open — no brand owns it (1 brand, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +10.9% search growth over the last 90 days.Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 12.5×
Top one size pink powder search terms
- one size pink setting powder3K/yr
- one size setting powder pink899/yr
- ultra pink blurring powder112/yr
- o/s ultimate blurring setting powder pink95/yr
Top one size pink powder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
One Size Ultimate Blurring Setting Powder Full Size - Ultra Pink - for Fair to Medium Skin Tones
One size$30.864.7★177 rev
Morphe Bake & Set Brightening Setting Powder - Lightweight Talc-Free Loose Powder for Face Makeup with a Soft Natural Finish - Minimizes Shine for Up to 24HR - Brightening Pink (0.09 oz)
MORPHE$9.944.6★623 rev
One Size By Patrick Star Ultimate Blurring Setting Powder 34.5 g Ultra Peach - for Very Fair to Medium Skin Tones
One size$31.154.3★48 rev
One Size Ultimate Blurring Setting Powder Travel Size - Ultra Pink - for Fair to Medium Skin Tones
One size$18.234.6★27 rev
ONE/SIZE The Ultimate Set Blurred & Bright Setting Powder Duo Translucent & Ultra Pink 2 x 6.5 g / 0.23 oz Mini Loose Powders for 24-Hour Shine Control and Smooth Finish
One size$30.724.6★28 rev
Newest
by launch dateONE/SIZE The Ultimate Set Blurred & Bright Setting Powder Duo Translucent & Ultra Pink 2 x 6.5 g / 0.23 oz Mini Loose Powders for 24-Hour Shine Control and Smooth Finish
One size$30.7228 rev
LOreal Paris Infallible Blur-fection Longwear Loose Setting Powder Blurring Face Powder With Up to 24HRs of Wear Brightening Light Pink 1 Kit
L'Oreal Paris$12.923,703 rev
wet n wild Photo Focus Loose Setting Powder Lightweight Silky Formula Radiant Tint for a Luminous Glow Blurring & Oil-Control Finish Long-Lasting Makeup Setting Powder Cruelty-Free - Soft Pink
wet n wild$6.6312,149 rev
Morphe Bake & Set Brightening Setting Powder - Lightweight Talc-Free Loose Powder for Face Makeup with a Soft Natural Finish - Minimizes Shine for Up to 24HR - Brightening Pink (0.09 oz)
MORPHE$9.94623 rev
One Size By Patrick Star Ultimate Blurring Setting Powder 34.5 g Ultra Peach - for Very Fair to Medium Skin Tones
One size$31.1548 rev
Trending
90-day click momentum
Revolution Beauty London Loose Baking Powder Makeup Setting Powder Long-Lasting Coverage Mattifies & Reduces Shine Rose 1.12 oz
Revolution Beauty London$7.424.4★
One Size By Patrick Star Ultimate Blurring Setting Powder 34.5 g Ultra Peach - for Very Fair to Medium Skin Tones
One size$31.154.3★
Morphe Bake & Set Brightening Setting Powder - Lightweight Talc-Free Loose Powder for Face Makeup with a Soft Natural Finish - Minimizes Shine for Up to 24HR - Brightening Pink (0.09 oz)
MORPHE$9.944.6★
ONE/SIZE.by.Patrick.Starrr Mini Ultimate Blurring Setting Powder (0.23 oz / 6.5 g) (Ultra Pink) + Bonus Acne Patch (36 Pieces) Tea Tree Oil Facial Water Gel
NAPH$29.963.9★
LOreal Paris Infallible Blur-fection Longwear Loose Setting Powder Blurring Face Powder With Up to 24HRs of Wear Brightening Light Pink 1 Kit
L'Oreal Paris$12.924.5★
What buyers say about one size pink powder
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“The color is brightening”
“Makes your skin look nice”
“Affordable”
“my face is super shiny”
“it goes on well”
“its soft and smooth”
“This powder does what its advertised to do”
“I have mature dry skin”
“Very nice coverage”
What buyers complain about
“Its not distinctly pink”
“a pain to get any out”
“Dried out skin”
“Seller sent wrong size BE CAREFUL”
“Misleading description”
“my mature skin doesnt do well when applied with a puff”
“Dont use on mature skin”
“the way its dispensed feels very cheap”
“Not noticeably better than anything else”
“didn't brighten as much as I hoped”
Top return reasons
Common questions
- Is one size pink powder profitable to sell on Amazon United States?
- The niche generates $13K/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +10.9%. Flapen's verdict: Skip it (44/100).
- How competitive is the one size pink powder niche?
- 7 brands and 110 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in one size pink powder?
- Top complaints mined from reviews: Color, Ease Of Use, Moist/Dry. The return rate is 1.0%.
- When does demand for one size pink powder peak?
- Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 12.5× the quietest.
- What does it cost to enter the one size pink powder niche?
- Listings span $6.63–$31.15; the average listing price is $19.71 (sweet spot $15–$100). The average incumbent carries 3,532 reviews — the moat a new listing must climb.