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51

one blade guards

Worth a look

Shows low returns (1.0%), but a concentrated shelf (top 5 take 76% of clicks) keeps it on the watch list.

Market size 46Growth 24Conversion 81Competition 20Returns 95Price range 66Avg price 54Brand share 21Review moat 62Quality gap 83

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Conversion

Great8.6%

search→purchase rate — share of searches ending in a sale

Price range

Good$7.78–$28.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,015.31

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$12.45

avg listing price — sweet spot $15–$100

Market size

Okay$246K

$246K/yr · 231K searches

Growth

Bad-1.6%

90-day search growth — must beat 0% to launch

Brand share

Bad92%

top-5 brand share — brand-locked demand

Competition

Bad76%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, one blade guards is a $246K/yr Amazon United States market (231K searches/yr). The top 5 brands hold 92% of demand. Verdict: Worth a look — 51/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

one blade guards market data

Units sold / yr
20K–25K
avg 750–1,000/product
Revenue / yr
$249K–$311K
units × avg price
Conversion rate
8.6%
Avg BSR
#459
Page quality
0%
Prime
100%
Sponsored
85%
Out of stock
10.6%
Avg brand age
35 months
Avg seller age
153 days

Competition & brand share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

14

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

4%

  • KIONCARE44%
  • Jorvex14%
  • Senenatur14%
  • Norelco10%
  • TRESBOUTIQUE10%
  • LSAUVWN5%
  • Open — no brand owns it (2 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -1.6% search growth over the last 90 days.
6K4KHoliday '24Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Top one blade guards search terms

  • philips one blade guards37K/yr
  • one blade guards31K/yr
  • philips one blade attachments15K/yr
  • phillips one blade guards18K/yr
  • one blade attachments14K/yr
  • norelco one blade guards15K/yr
  • oneblade guard13K/yr
  • one blade guard9K/yr
  • oneblade attachments10K/yr
  • one blade accessories8K/yr
All search terms

Top one blade guards products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$25K20%$49K30%$74K40%$98K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

What buyers say about one blade guards

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Good quality”

Size-Overall20%

“Fit perfect”

Ease Of Use8%

“Easy to clean and use”

Advertised Vs Actual Product8%

“As advertised”

Value For Money8%

“Well worth the money”

Efficiency5%

“Works surprisingly well”

Durability5%

“durable materials is impressive”

Add-Ons/Attachments4%

“easy to attach”

Ease Of Cleaning2%

“Very easy to clean”

Adjustability/Rotatability/Reclining2%

“Works great, I really like the adjustability of the shaver”

What buyers complain about

Size-Overall18%

“Doesnt fit”

Quality-Overall13%

“Cheap quality”

Durability11%

“Breaks easily”

Value For Money7%

“Stupidly overpriced”

Compatibility-Overall6%

“doesn't fit in any of the 2 machines that I got”

Add-Ons/Attachments5%

“Broke when I tried to attach it”

Functionality-Overall4%

“Doesn't work”

Adjustability/Rotatability/Reclining4%

“Slips a lot and loses adjustment”

Strength4%

“Fragile”

Ease Of Use3%

“Hard to place in the machine”

Top return reasons

Size-Overall43%
Compatibility-Overall11%
Advertised Vs Actual Product10%
Functionality-Overall9%
Add-Ons/Attachments7%
Defective Material/Parts7%
Quality-Overall3%
Value For Money1%
Adjustability/Rotatability/Reclining1%
Durability1%

Common questions

Is one blade guards profitable to sell on Amazon United States?
The niche generates $246K/yr across 13 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is -1.6%. Flapen's verdict: Worth a look (51/100).
How competitive is the one blade guards niche?
8 brands and 14 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in one blade guards?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 1.0%.
When does demand for one blade guards peak?
Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the one blade guards niche?
Listings span $7.78–$28.97; the average listing price is $12.45 (sweet spot $15–$100). The average incumbent carries 1,015 reviews — the moat a new listing must climb.