Oligo Hair Products

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $129K a year.

Searches, last 12 months

36K

Growth, 90 days vs prior 90

-10.7%

Conversion, latest week

10.7%

Market size, estimated

$129Ka year

Peak month

September1.4× the quietest month

Top search term

oligo hair products16K searches a year

Listings sell for $33.63 on average, from $22.82 to $59.36. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $33.63 that is $3K to $8K a year per listing.

Average price

$33.63inside the $15 to $100 sweet spot

Price range

$22.82–$59.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

1.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,470 within Shampoo & Conditioner Sets. It carries 445 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#1,470in Shampoo & Conditioner Sets

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

445per listing

Listings tracked

19

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

76 months