Oil Control Primer

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $144K a year.

Searches, last 12 months

139K

Growth, 90 days vs prior 90

-20.2%

Conversion, latest week

5.3%

Market size, estimated

$144Ka year

Peak month

December1.6× the quietest month

Top search term

bare minerals primer39K searches a year

Listings sell for $19.74 on average, from $2.84 to $27.96. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $19.74 that is $15K to $20K a year per listing.

Average price

$19.74inside the $15 to $100 sweet spot

Price range

$2.84–$27.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

750–1,000

Revenue per listing a year

$15K–$20K

Returns

1.4%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #114 within Face. It carries 1,586 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

91%

Out of stock, average day

16.2%

Average rank

#114in Face

Average rating

4.22 starsAmazon United States average 4.42 stars

Average reviews

1,586per listing

Listings tracked

11

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

69 months