Oil Bottles for Hair

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -7.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months

84K

Growth, 90 days vs prior 90

-7.9%

Conversion, latest week

10.7%

Market size, estimated

$57Ka year

Peak month

January3.7× the quietest month

Top search term

hair color bottle applicator23K searches a year

Listings sell for $6.37 on average, from $3.61 to $10.11. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $6.37 that is $3K to $5K a year per listing.

Average price

$6.37under the $15 to $100 sweet spot

Price range

$3.61–$10.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$3K–$5K

Returns

0.8%of orders · Amazon United States median 2.1%

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #45 within Hair Coloring Products. It carries 974 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

100%

Out of stock, average day

10.7%

Average rank

#45in Hair Coloring Products

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

974per listing

Listings tracked

23

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months