Is oil blotting sheets for face profitable to sell on Amazon United States?

The niche generates $1.1M/yr across 26 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is +40.0%. Flapen's verdict: Launch it (61/100).

How competitive is the oil blotting sheets for face niche?

16 brands and 39 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 73% of demand.

What do buyers complain about in oil blotting sheets for face?

Top complaints mined from reviews: Oily/Greasy, Size-Overall, Ease Of Use. The return rate is 0.4%.

When does demand for oil blotting sheets for face peak?

Demand peaks in Jul–Aug; the busiest month runs 2.0× the quietest.

What does it cost to enter the oil blotting sheets for face niche?

Listings span $5.89–$25.83; the average listing price is $10.64 (sweet spot $15–$100). The average incumbent carries 3,323 reviews — the moat a new listing must climb.

oil blotting sheets for face

Launch it

A $1.1M/yr market growing +40.0% this quarter with returns at 0.4% — clears our launch bar.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Great8.8%

search→purchase rate — share of searches ending in a sale

Market size

Great$1.1M

$1.1M/yr · 1.2M searches

Growth

Good+40.0%

90-day search growth — must beat 0% to launch

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Price range

Good$5.89–$25.83

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay$10.64

avg listing price — sweet spot $15–$100

Review moat

Okay3,322.54

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, oil blotting sheets for face is a $1.1M/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Jul–Aug. Verdict: Launch it — 61/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

oil blotting sheets for face market data

Units sold / yr: 125K–150K; avg 4,000–5,000/product
Revenue / yr: $1.3M–$1.6M; units × avg price
Conversion rate: 8.8%
Avg BSR: #9
Page quality: 0%
Prime: 100%
Sponsored: 92%
Out of stock: 0.0%
Avg brand age: 50 months
Avg seller age: 141 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

56%

Top 20: 94%

Open market

19%

PleasingCare27%
ZOROM'S18%
kindshine10%
Okerker10%
CARSLAN9%
Teenitor8%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +40.0% search growth over the last 90 days.

Peak months: Jul, Aug · busiest ÷ quietest = 2.0×

Open Trend

Top oil blotting sheets for face search terms

oil blotting sheets for face279K/yr +46.7%10.7% conv.
blotting papers for face206K/yr +43.0%9.3% conv.
oil absorbing sheets for face128K/yr +40.1%11.2% conv.
oil blotting sheets130K/yr +21.7%8.6% conv.
blotting paper96K/yr +38.3%5.4% conv.
blotting sheets47K/yr +68.7%6.5% conv.
oil absorbing sheets38K/yr +43.6%7.0% conv.
oil sheets26K/yr +32.0%13.1% conv.
face oil sheets24K/yr +35.5%10.1% conv.
blotting sheets for face16K/yr +56.0%7.3% conv.

All search terms

Top oil blotting sheets for face products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Natural Face Oil Blotting Paper - Bamboo Charcoal 100 Counts Easy Dispensing Oil Absorbing Sheets Premium Handy Facial Blotting Papers - Face Skin Care or Beauty Make Up Must Have

PleasingCare$6.954.6★13,112 rev

Natural Oil Blotting Sheets for Face with Bamboo Charcoal - 25% Larger - 3pk/300 Makeup Friendly Oil Absorbing Sheets for Face - Easy Dispensing Blotting Papers - Perfect for Keeping in Purse

ZOROM'S$9.824.8★8,160 rev

KINESHINE 100P High-Performance Oil Absorbing Sheets for Face - Makeup Friendly Blotting Papers for Oily Skin - Oil Blotting Sheets for Face Portable Oil Wipes

kindshine$7.634.7★116 rev

300PCS Oil blotting sheets for face - Blotting Papers for Face with Mirror Puff & Refills Absorbs Excess Face Oil Shine Control Saves Makeup On-the-Go Facial Oil Control Kit Matte Finish All Day

Okerker$8.844.4★349 rev

CARSLAN Makeup Blotting Paper with Powder Black Magnet Blotting Sheet for Oily & Combination Skin Portable Compact with Puff & Mirror Keeps Makeup Fresh All Day 150 Sheets + 8 Refill Adhesive Pads

CARSLAN$12.834.8★344 rev

Newest

by launch date

Oil Blotting Sheets for Face 500 Pcs Blotting Papers for face with Mirror Puff and Refill Pack Rapidly absorb excess oils Makeup Friendly for Women with Oily Skin (Light Gray and Odorless)

OOPPOO$8.9150 rev

2mo ago

LTIYV Oil Blotting Paper for Face 500 Sheets with Mirror & Puff Lavender

LTIYV$8.7961 rev

6mo ago

Oil Blotting Sheets for Face - 500 Sheets with Mirror & Puff | Super Absorbent Oil Control Film for Work Gym & Events | Makeup-Friendly Natural Blotting Papers for Oily Skin | Women Men & Teens

VALORIZE$9.0237 rev

6mo ago

CARSLAN Makeup Blotting Paper with Powder Black Magnet Blotting Sheet for Oily & Combination Skin Portable Compact with Puff & Mirror Keeps Makeup Fresh All Day 450 Sheets + 8 Refill Adhesive Pads

CARSLAN$15.92344 rev

9mo ago

KINESHINE 100P High-Performance Oil Absorbing Sheets for Face - Makeup Friendly Blotting Papers for Oily Skin - Oil Blotting Sheets for Face Portable Oil Wipes

kindshine$7.63116 rev

10mo ago

What buyers say about oil blotting sheets for face

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall12%

“The performance of the paper itself is top-notch”

Value For Money11%

“Amazing value”

Ease Of Use10%

“makes it so easy to use on the go”

Absorbency10%

“Excellent absorbency”

Suitability Oily Skin9%

“Super effective on oily skin”

Efficiency6%

“Effective”

Size-Overall5%

“fit”

Advertised Vs Actual Product5%

“works as needed to”

Oily/Greasy5%

“Helps so much with my oily face”

Brightness/Shine/Glow3%

“Perfect for shiny skin”

What buyers complain about

Oily/Greasy10%

“My nose is especially oily”

Size-Overall10%

“Too small”

Ease Of Use5%

“the actual use of the product is lacking”

Adhesion/Stickiness5%

“which makes the sticky pad”

Thickness4%

“So thin”

Value For Money4%

“Waste of money”

Absorbency3%

“It doesn't really feel absorbent”

Durability3%

“These aren't super durable”

Suitability Oily Skin3%

“the papers aren't helpful my oily skin”

Quality-Overall3%

“Really cheap quality”

Top return reasons

Functionality-Overall15%

Advertised Vs Actual Product13%

Size-Overall12%

Absorbency11%

Defective Material/Parts8%

Value For Money8%

Quality-Overall5%

Smell4%

Adhesion/Stickiness3%

Oily/Greasy2%

Common questions

Is oil blotting sheets for face profitable to sell on Amazon United States?: The niche generates $1.1M/yr across 26 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is +40.0%. Flapen's verdict: Launch it (61/100).
How competitive is the oil blotting sheets for face niche?: 16 brands and 39 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 73% of demand.
What do buyers complain about in oil blotting sheets for face?: Top complaints mined from reviews: Oily/Greasy, Size-Overall, Ease Of Use. The return rate is 0.4%.
When does demand for oil blotting sheets for face peak?: Demand peaks in Jul–Aug; the busiest month runs 2.0× the quietest.
What does it cost to enter the oil blotting sheets for face niche?: Listings span $5.89–$25.83; the average listing price is $10.64 (sweet spot $15–$100). The average incumbent carries 3,323 reviews — the moat a new listing must climb.