Octopus Hair Clip

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months

169K

Growth, 90 days vs prior 90

+13.3%

Conversion, latest week

3.2%

Market size, estimated

$42Ka year

Peak month

August2.0× the quietest month

Top search term

scunci no slip grip hair clips36K searches a year

Listings sell for $7.66 on average, from $4.06 to $19.39. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $7.66 that is $766 to $2K a year per listing.

Average price

$7.66under the $15 to $100 sweet spot

Price range

$4.06–$19.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$766–$2K

Returns

2.0%of orders · Amazon United States median 2.1%

59% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #1,170 within Clips & Barrettes. It carries 2,067 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

98%

Out of stock, average day

1.9%

Average rank

#1,170in Clips & Barrettes

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

2,067per listing

Listings tracked

46

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months