Obagi Eyelash Growth Serum

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved +44.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

97K

Growth, 90 days vs prior 90

+44.4%

Conversion, latest week

7.3%

Market size, estimated

$1.2Ma year

Peak month

June2.6× the quietest month

Top search term

obagi eyelash growth serum91K searches a year

Listings sell for $171.72 on average, from $114.25 to $208.56. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 2,500 to 3,000 of them. At $171.72 that is $429K to $515K a year per listing.

Average price

$171.72above the $15 to $100 sweet spot

Price range

$114.25–$208.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

2,500–3,000

Revenue per listing a year

$429K–$515K

Returns

2.2%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #31 within Eyes. It carries 745 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#31in Eyes

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

745per listing

Listings tracked

3

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

48 months