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obagi 3

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 22Growth 51Conversion 81Competition 0Returns 70Price range 0Avg price 60Brand share 0Review moat 48Quality gap 37

Conversion

Great8.4%

search→purchase rate — share of searches ending in a sale

Returns

Good2.2%

return rate — above 5% kills the launch gate

Avg price

Good$144.45

avg listing price — sweet spot $15–$100

Growth

Good+22.3%

90-day search growth — must beat 0% to launch

Review moat

Okay1,744.67

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad$89K

$89K/yr · 7K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$110.32–$210.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, obagi 3 is a $89K/yr Amazon United States market (7K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Skip it — 35/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

obagi 3 market data

Units sold / yr
500–750
avg 100–250/product
Revenue / yr
$72K–$108K
units × avg price
Conversion rate
8.4%
Avg BSR
#471
Page quality
0%
Prime
100%
Sponsored
67%
Out of stock
0.0%
Avg brand age
88 months
Avg seller age
218 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Obagi Medical100%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +22.3% search growth over the last 90 days.
600400Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 2.5×

Top obagi 3 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%25%$22K50%$45K75%$67K100%$89K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 3 tracked products in this niche — three views at once, no toggling.

What buyers say about obagi 3

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall30%

“Great product”

Suitability Combination Skin25%

“Very good skin product”

Value For Money15%

“A product worth the money”

Advertised Vs Actual Product15%

“and was like the picture show on Amazon”

Soft Feel3%

“soften my skin”

What buyers complain about

Value For Money42%

“It is expensive”

Brightness/Shine/Glow17%

“Couldnt brighten my skin”

Smell17%

“The smell is not that pleasant though”

Moist/Dry4%

“moisturizer would clogg my pours”

Skin Health4%

“I was nervous too because I have very sensitive skin”

Wrinkles4%

“I was unable to get rid of the bumps”

Top return reasons

Advertised Vs Actual Product17%
Value For Money14%
Product Condition10%
Functionality-Overall10%
Smell9%
Color7%
Size-Overall5%
Defective Material/Parts4%
Texture/Consistency-Overall4%
Suitability Combination Skin3%

Common questions

Is obagi 3 profitable to sell on Amazon United States?
The niche generates $89K/yr across 3 tracked products. 90-day search growth is +22.3%. Flapen's verdict: Skip it (35/100).
How competitive is the obagi 3 niche?
1 brands and 5 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in obagi 3?
Top complaints mined from reviews: Value For Money, Brightness/Shine/Glow, Smell. The return rate is 2.2%.
When does demand for obagi 3 peak?
Demand peaks in Jul–Aug–Sep; the busiest month runs 2.5× the quietest.
What does it cost to enter the obagi 3 niche?
Listings span $110.32–$210.09; the average listing price is $144.45 (sweet spot $15–$100). The average incumbent carries 1,745 reviews — the moat a new listing must climb.