Obagi 3

Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved +22.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.

Searches, last 12 months

7K

Growth, 90 days vs prior 90

+22.3%

Conversion, latest week

8.4%

Market size, estimated

$89Ka year

Peak month

August2.5× the quietest month

Top search term

obagi 37K searches a year

Listings sell for $144.45 on average, from $110.32 to $210.09. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 100 to 250 of them. At $144.45 that is $14K to $36K a year per listing.

Average price

$144.45above the $15 to $100 sweet spot

Price range

$110.32–$210.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

100–250

Revenue per listing a year

$14K–$36K

Returns

2.2%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #471 within Face Moisturizers. It carries 1,745 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#471in Face Moisturizers

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

1,745per listing

Listings tracked

3

The brands on the shelf have sold for 88 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

88 months