Oat Moisturizer

Shoppers searched for this 470K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

470K

Growth, 90 days vs prior 90

-12.6%

Conversion, latest week

14.8%

Market size, estimated

$1.3Ma year

Top search term

purito oat calming gel cream205K searches a year

Listings sell for $19.02 on average, from $15.28 to $26.79. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 10,000 to 12,500 of them. At $19.02 that is $190K to $238K a year per listing.

Average price

$19.02inside the $15 to $100 sweet spot

Price range

$15.28–$26.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

10,000–12,500

Revenue per listing a year

$190K–$238K

Returns

1.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #176 within Face Moisturizers. It carries 3,943 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#176in Face Moisturizers

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

3,943per listing

Listings tracked

4

The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

67 months