Is nuvie collagen mask profitable to sell on Amazon United States?

The niche generates $199K/yr across 7 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -72.3%. Flapen's verdict: Skip it (47/100).

How competitive is the nuvie collagen mask niche?

7 brands and 14 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 89% of demand.

What do buyers complain about in nuvie collagen mask?

Top complaints mined from reviews: Allergies, Ease Of Use, Moist/Dry. The return rate is 1.3%.

What does it cost to enter the nuvie collagen mask niche?

Listings span $12.86–$24.03; the average listing price is $18.69 (sweet spot $15–$100). The average incumbent carries 3,187 reviews — the moat a new listing must climb.

nuvie collagen mask

Skip it

Soft demand (-72.3% this quarter) — this niche doesn't clear our bar today.

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Returns

Great1.3%

return rate — above 5% kills the launch gate

Conversion

Great9.2%

search→purchase rate — share of searches ending in a sale

Avg price

Great$18.69

avg listing price — sweet spot $15–$100

Price range

Great$12.86–$24.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$199K

$199K/yr · 115K searches

Review moat

Okay3,186.86

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Competition

Bad89%

top-5 click share — a locked-up shelf

Growth

Bad-72.3%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier Quality Gap Out of Stock

According to Flapen's Amazon United States niche tracking, nuvie collagen mask is a $199K/yr Amazon United States market (115K searches/yr). The top 5 brands hold 89% of demand. Verdict: Skip it — 47/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

nuvie collagen mask market data

Units sold / yr: 8K–10K; avg 750–1,000/product
Revenue / yr: $150K–$187K; units × avg price
Conversion rate: 9.2%
Avg BSR: #1,448
Page quality: 0%
Prime: 100%
Sponsored: 86%
Out of stock: 19.6%
Avg brand age: 27 months
Avg seller age: 130 days

Competition & brand share

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

Brands

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

Nuvie24%
Nuvie Skin22%
NO BALD18%
medicube14%
Nuvie Beauty11%
Nuvie Matrix7%
Open — no brand owns it (1 brand, 4%)

Demand

Weekly Amazon search volume, last 24 weeks — -72.3% search growth over the last 90 days.

Open Trend

Top nuvie collagen mask search terms

nuvie collagen night wrapping mask18K/yr +0.8%7.6% conv.
nuvie20K/yr -64.5%4.5% conv.
nuvie skin care28K/yr -86.8%3.7% conv.
nuvie collagen mask39K/yr -95.9%4.3% conv.
nuvie korean mask4K/yr -88.2%8.3% conv.
nuvie mask2K/yr -70.6%7.7% conv.
nuvie collagen3K/yr -89.7%0.7% conv.

All search terms

Top nuvie collagen mask products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Nuvie Collagen Mask Overnight Peel off Face Mask Skin Care with Hydrolyzed Collagen Elasticity & Hydration Care Moisturizes & Brightens Skin Includes Brush 2.53 Fl.Oz

Nuvie$23.193.7★35 rev

Nuvie Skin collagen night wrapping mask Overnight collagen face mask Easy Peel Off Facial Mask Skin Care night mask 2.53 fl.oz/75ml (1PCS)

Nuvie Skin$15.603.5★30 rev

NO BALD Nuvie Collagen Mask YURI Collagen Night Wrapping Mask Easy Peel Off Facial Mask Skin Care night mask Hydrating Face Mask is the Ideal Gifts for Women and Teen Girls!2.54 fl.oz (1 pcs)

NO BALD$24.033.4★62 rev

medicube Wrapping Mask Collagen Overnight Peel Off Facial Mask | Elasticity & Hydration Care Reduces Sagging & Dullness | Hydrolyzed Collagen For Glowing Skin | Korean Skin Care 2.53 fl.oz

medicube$16.364.5★22,152 rev

Nuvie Beauty Collagen Overnight Peel Off Face Mask with Brush Hydrating Enhances Glow & Elasticity 2.53 fl.oz

Nuvie Beauty$18.693.3★13 rev

Newest

by launch date

Nuvie Beauty Collagen Overnight Peel Off Face Mask with Brush Hydrating Enhances Glow & Elasticity 2.53 fl.oz

Nuvie Beauty$18.6913 rev

3mo ago

Nooche Nuvie Collagen Mask YURI Collagen Night Wrapping Mask Overnight Hydrating & Firming Sleep Mask with Collagen for All Skin Types Fine Lines & Wrinkle Care 75ml / 2.53 Fl Oz

Nooche$20.107 rev

3mo ago

Nuvie Skin collagen night wrapping mask Overnight collagen face mask Easy Peel Off Facial Mask Skin Care night mask 2.53 fl.oz/75ml (1PCS)

Nuvie Skin$15.6030 rev

5mo ago

Nuvie Collagen Mask Overnight Peel off Face Mask Skin Care with Hydrolyzed Collagen Elasticity & Hydration Care Moisturizes & Brightens Skin Includes Brush 2.53 Fl.Oz

Nuvie$23.1935 rev

5mo ago

Official Nuvie Collagen Overnight Wrapping Peel Off Face Mask Overnight Collagen Face Mask Easy Peel Off Facial Mask Skin Care Night Mask Reduce Fine Lines & Dullness Anti-Aging Skin Car

Nuvie Matrix$12.869 rev

8mo ago

What buyers say about nuvie collagen mask

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel16%

“Soft Skin”

Moist/Dry14%

“Very moisturizing”

Suitability Combination Skin12%

“This makes your skin feel great”

Quality-Overall9%

“Great quality the prices is affordable —I recommend this product”

Suitability Dry Skin8%

“It does wonders for my dry skin”

Ease Of Use5%

“Easy to use”

Brightness/Shine/Glow5%

“has a beautiful glow”

Value For Money3%

“Worth the price”

Ease Of Application3%

“It feels light when you apply it”

Advertised Vs Actual Product2%

“As described”

What buyers complain about

Allergies9%

“ALLERGIC REACTION”

Ease Of Use8%

“Difficult to use”

Moist/Dry8%

“Makes skin feel dry”

Skin Health5%

“Burned my skin”

Functionality-Overall5%

“Not effective”

Value For Money5%

“Waste of Money”

Thickness3%

“a thick layer”

Advertised Vs Actual Product3%

“So the pictures are very deceiving”

Size-Overall3%

“So tight”

Adhesion/Stickiness3%

“Elmers glue dupe”

Top return reasons

Functionality-Overall23%

Advertised Vs Actual Product15%

Value For Money7%

Moist/Dry6%

Adhesion/Stickiness4%

Ease Of Use4%

Skin Health4%