Nuud Deodorant

Shoppers searched for this 422K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $769K a year.

Searches, last 12 months

422K

Growth, 90 days vs prior 90

-2.4%

Conversion, latest week

11.0%

Market size, estimated

$769Ka year

Peak month

June1.3× the quietest month

Top search term

hello deodorant188K searches a year

Listings sell for $16.63 on average, from $6.78 to $44.03. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,500 to 3,000 of them. At $16.63 that is $42K to $50K a year per listing.

Average price

$16.63inside the $15 to $100 sweet spot

Price range

$6.78–$44.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

2,500–3,000

Revenue per listing a year

$42K–$50K

Returns

0.6%of orders · Amazon United States median 2.1%

47% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #622 within Deodorants & Antiperspirants. It carries 15,346 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings

47%

Prime listings

100%

Out of stock, average day

0.9%

Average rank

#622in Deodorants & Antiperspirants

Average rating

4.13 starsAmazon United States average 4.42 stars

Average reviews

15,346per listing

Listings tracked

19

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

63 months