nourishmax
Launch itA $8.2M/yr market growing +68.8% this quarter with returns at 0.7% — clears our launch bar.
Market size
Incredible$8.2M$8.2M/yr · 1.4M searches
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Great$56.54avg listing price — sweet spot $15–$100
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Price range
Great$21.04–$109.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+68.8%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad11,154.43avg incumbent reviews — the moat a new listing must climb
Competition
Bad94%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, nourishmax is a $8.2M/yr Amazon United States market (1.4M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Aug–Oct. Verdict: Launch it — 61/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
nourishmax market data
- Units sold / yr
- 150K–200K
- avg 15,000–20,000/product
- Revenue / yr
- $8.5M–$11.3M
- units × avg price
- Conversion rate
- 10.2%
- Avg BSR
- #160
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 55 months
- Avg seller age
- 128 days
Competition & brand share
The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 falling
Sellers
15
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
94%
Top 20: 100%
Open market
0%
- Vibriance66%
- MAELOVE16%
- Mad Hippie12%
- ZAYUU6%
Demand & seasonality
Weekly Amazon search volume, last 80 weeks — +68.8% search growth over the last 90 days.Peak months: Jul, Aug, Oct · busiest ÷ quietest = 9.5×
Top nourishmax search terms
- vibrance super c serum for women over 70385K/yr
- vibriance super c serum174K/yr
- mad hippie vitamin c serum154K/yr
- vibrance super c serum97K/yr
- maelove103K/yr
- vibriance super c serum for women over 7071K/yr
- maelove the glow maker serum66K/yr
- vibrance67K/yr
- maelove vitamin c serum63K/yr
- vibrance c serum for women over 7040K/yr
Top nourishmax products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 7 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Vibriance Super C Vitamin C Serum for Mature Skin 1 fl oz
Vibriance$42.784.4★23,379 rev
MAELOVE Glow Maker Vitamin C Serum with Vitamin E Ferulic Acid & Hyaluronic Acid Award-Winning Brightening and Hydrating Facial Serum Unscented 1.0 fl oz
MAELOVE$37.994.4★1,202 rev
Mad Hippie Vitamin C Serum for Face C + E + Ferulic Acid Hyaluronic Acid Stable Low-Irritation Formula Brightening 1.02 Fl Oz
Mad Hippie$26.704.6★3,723 rev
Super Vitamin C Face Serum for Mature Skin: Hydrating Brightening Formula - Vitamin C Hyaluronic Acid Vitamin E Caffeine - Face Lift Serum for Wrinkles Dark Spots - 1.7 fl. oz.
ZAYUU$21.044.4★2,003 rev
Vibriance Super C Serum for Mature Skin - All-in-One Vitamin Formula Hydrates Firms Lifts Smooths Targets Age Spots Wrinkles 1 fl oz - Pack of 3
Vibriance$109.444.4★23,379 rev
Newest
by launch dateSuper Vitamin C Face Serum for Mature Skin: Hydrating Brightening Formula - Vitamin C Hyaluronic Acid Vitamin E Caffeine - Face Lift Serum for Wrinkles Dark Spots - 1.7 fl. oz.
ZAYUU$21.042,003 rev
MAELOVE Glow Maker Vitamin C Serum with Vitamin E Ferulic Acid & Hyaluronic Acid Award-Winning Brightening and Hydrating Facial Serum Unscented 1.0 fl oz
MAELOVE$37.991,202 rev
Vibriance Dynamic Duo Skincare Bundle - Super C Serum Retinol
Vibriance$73.641,016 rev
Vibriance Super C Serum for Mature Skin - All-in-One Vitamin Formula Hydrates Firms Lifts Smooths Targets Age Spots Wrinkles 1 fl oz - Pack of 2
Vibriance$84.2323,379 rev
Vibriance Super C Serum for Mature Skin - All-in-One Vitamin Formula Hydrates Firms Lifts Smooths Targets Age Spots Wrinkles 1 fl oz - Pack of 3
Vibriance$109.4423,379 rev
Trending
90-day click momentumSuper Vitamin C Face Serum for Mature Skin: Hydrating Brightening Formula - Vitamin C Hyaluronic Acid Vitamin E Caffeine - Face Lift Serum for Wrinkles Dark Spots - 1.7 fl. oz.
ZAYUU$21.044.4★
Vibriance Super C Serum for Mature Skin - All-in-One Vitamin Formula Hydrates Firms Lifts Smooths Targets Age Spots Wrinkles 1 fl oz - Pack of 2
Vibriance$84.234.4★
Vibriance Super C Vitamin C Serum for Mature Skin 1 fl oz
Vibriance$42.784.4★
Vibriance Super C Serum for Mature Skin - All-in-One Vitamin Formula Hydrates Firms Lifts Smooths Targets Age Spots Wrinkles 1 fl oz - Pack of 3
Vibriance$109.444.4★
Vibriance Dynamic Duo Skincare Bundle - Super C Serum Retinol
Vibriance$73.644.5★
What buyers say about nourishmax
What buyers praise and complain about, mined from review topics.What buyers love
“Really good for my skin”
“My skin feels smooth”
“Excellent Product”
“Delightful citrusy scent”
“dries nicely”
“Skin glowing”
“is affordable”
“Great for extra dry skin”
“Absorbs well”
“no issues with wrinkles”
What buyers complain about
“Rash”
“A little expensive”
“I think the wrinkles are smaller”
“Saw no difference after using”
“Not effective”
“just felt awful on my skin”
“my extremely dry patches disappeared”
“Too Much Fragrance”
“extremely dry”
“doesn't do what is advertised”
Top return reasons
Common questions
- Is nourishmax profitable to sell on Amazon United States?
- The niche generates $8.2M/yr across 7 tracked products. 90-day search growth is +68.8%. Flapen's verdict: Launch it (61/100).
- How competitive is the nourishmax niche?
- 4 brands and 15 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in nourishmax?
- Top complaints mined from reviews: Allergies, Value For Money, Wrinkles. The return rate is 0.7%.
- When does demand for nourishmax peak?
- Demand peaks in Jul–Aug–Oct; the busiest month runs 9.5× the quietest.
- What does it cost to enter the nourishmax niche?
- Listings span $21.04–$109.44; the average listing price is $56.54 (sweet spot $15–$100). The average incumbent carries 11,154 reviews — the moat a new listing must climb.