Nounou Shampoo and Conditioner

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.3% of those searches ended in a purchase. Searches in the last 90 days moved +17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $178K a year.

Searches, last 12 months

40K

Growth, 90 days vs prior 90

+17.3%

Conversion, latest week

12.3%

Market size, estimated

$178Ka year

Peak month

October1.5× the quietest month

Top search term

nounou shampoo20K searches a year

Listings sell for $35.92 on average, from $15.97 to $58.74. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At $35.92 that is $18K to $27K a year per listing.

Average price

$35.92inside the $15 to $100 sweet spot

Price range

$15.97–$58.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

500–750

Revenue per listing a year

$18K–$27K

Returns

1.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #448 within Conditioners. It carries 2,930 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

2.2%

Average rank

#448in Conditioners

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

2,930per listing

Listings tracked

7

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

69 months