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Nouf Perfume

Fail

The top 5 brands take 100% of clicks, so Nouf Perfume is a Fail.

Flapen Score
46
46 / 100
Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 48
Market size
$207K/yr248K searches / yr
90-day growth
+19.5%search demand this quarter
Competition
92%top-5 click share · 3 brands · 60 sellers

Flapen Score

Nouf Perfume against its category

The dotted line is the Beauty & Personal Care average. Past it, Nouf Perfume is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nouf Perfume market on Amazon at a glance

Shoppers on Amazon United States searched for Nouf Perfume 248K times last year and spent an estimated $207K. All 3 brands take every click. Demand peaks in Apr–May–Jun. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 248K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +19.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $207K a year.

Searches, last 12 months
248K
Growth, 90 days vs prior 90
+19.5%
Conversion, latest week
2.9%
Market size, estimated
$207Ka year
Peak month
May2.2× the quietest month
Top search term
honor and glory lattafa83K searches a year

02 · Price

A sale here is worth $28.62.

Listings sell for $28.62 on average, from $5.80 to $76.77. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 3,000 to 4,000 of them. At $28.62 that is $86K to $114K a year per listing.

Average price
$28.62inside the $15 to $100 sweet spot
Price range
$5.80–$76.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
3,000–4,000
Revenue per listing a year
$86K–$114K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #549 within Men's. It carries 1,135 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
86%
Out of stock, average day
0.0%
Average rank
#549in Men's
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
1,135per listing
Listings tracked
7

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
52 months

Products

Top Nouf Perfume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.

Brands

3 rising

Sellers

60

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

0%

  • Brand 179%
  • Brand 218%
  • Brand 33%

Demand

Nouf Perfume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.2×

Search terms

Top Nouf Perfume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • honor and glory lattafa83K/yr
  • lattafa honor and glory51K/yr
  • pineapple perfume31K/yr
  • hempz body spray14K/yr
  • hempz spray7K/yr
  • pineapple body spray10K/yr
  • lattafa badee al oud honor & glory10K/yr
  • honor and glory11K/yr
  • badee al oud honor and glory8K/yr
  • pineapple perfume for women6K/yr

Reviews and returns

What reviews say buyers love and hate about Nouf Perfume

We read the reviews and the return reasons for every product selling here.

61%of positive reviews mention “Smell”
42%of negative reviews mention “Smell”
0.1%of orders come back
“Terrible scent”
A buyer, on “Smell”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Nouf Perfume questions

Answered from the same tracked data.