Not Your Mothers Hair Spray

Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $209K a year.

Searches, last 12 months

179K

Growth, 90 days vs prior 90

+17.4%

Conversion, latest week

7.6%

Market size, estimated

$209Ka year

Peak month

June2.1× the quietest month

Top search term

monday hairspray46K searches a year

Listings sell for $15.31 on average, from $6.72 to $32.82. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $15.31 that is $11K to $15K a year per listing.

Average price

$15.31inside the $15 to $100 sweet spot

Price range

$6.72–$32.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$11K–$15K

Returns

0.0%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #281 within Dry Shampoos. It carries 2,511 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

94%

Out of stock, average day

0.0%

Average rank

#281in Dry Shampoos

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

2,511per listing

Listings tracked

16

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

90 months