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Nose Wax Sticks

Maybe

Buyers convert on 16.4% of searches. But the top 5 products take 77% of clicks, so Nose Wax Sticks is a Maybe.

Flapen Score
51
51 / 100
Top 34% of 10,978 Beauty & Personal Care niches · +3 vs the category median of 48
Market size
$252K/yr145K searches / yr
90-day growth
+24.5%search demand this quarter
Competition
77%top-5 click share · 12 brands · 19 sellers

Flapen Score

Nose Wax Sticks against its category

The dotted line is the Beauty & Personal Care average. Past it, Nose Wax Sticks is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nose Wax Sticks market on Amazon at a glance

Shoppers on Amazon United States searched for Nose Wax Sticks 145K times last year and spent an estimated $252K. The top 5 brands take 80% of clicks. Demand peaks in Apr. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 16.4% of those searches ended in a purchase.

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.4% of those searches ended in a purchase. Searches in the last 90 days moved +24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $252K a year.

Searches, last 12 months
145K
Growth, 90 days vs prior 90
+24.5%
Conversion, latest week
16.4%
Market size, estimated
$252Ka year
Peak month
April1.6× the quietest month
Top search term
nose wax sticks102K searches a year

02 · Price

A sale here is worth $10.57.

Listings sell for $10.57 on average, from $4.88 to $23.44. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At $10.57 that is $16K to $21K a year per listing.

Average price
$10.57under the $15 to $100 sweet spot
Price range
$4.88–$23.44
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,500–2,000
Revenue per listing a year
$16K–$21K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.9% of listings are out of stock. The average listing ranks #33 within Women's. It carries 1,644 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
18.9%
Average rank
#33in Women's
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
1,644per listing
Listings tracked
15

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Nose Wax Sticks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

12 rising

Sellers

19

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

14%

  • Brand 127%
  • Brand 222%
  • Brand 318%
  • Brand 47%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (6 brands, 14%)

Demand

Nose Wax Sticks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Apr · busiest ÷ quietest = 1.6×

Search terms

Top Nose Wax Sticks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nose wax sticks102K/yr
  • nose hair wax sticks17K/yr
  • nose waxing sticks16K/yr
  • wax nose sticks7K/yr
  • nose wax applicator sticks4K/yr

Reviews and returns

What reviews say buyers love and hate about Nose Wax Sticks

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Ease Of Use”
26%of negative reviews mention “Heating”
0.7%of orders come back
“did not stay hot enough”
A buyer, on “Heating”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Nose Wax Sticks questions

Answered from the same tracked data.