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Nose Wax Kit

Maybe

Buyers convert on 14.4% of searches. But the average product has 6,416 reviews to catch up to, so Nose Wax Kit is a Maybe.

Flapen Score
59
59 / 100
Top 10% of 10,978 Beauty & Personal Care niches · +11 vs the category median of 48
Market size
$1.6M/yr739K searches / yr
90-day growth
+4.5%search demand this quarter
Competition
69%top-5 click share · 14 brands · 23 sellers

Flapen Score

Nose Wax Kit against its category

The dotted line is the Beauty & Personal Care average. Past it, Nose Wax Kit is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nose Wax Kit market on Amazon at a glance

Shoppers on Amazon United States searched for Nose Wax Kit 739K times last year and spent an estimated $1.6M. The top 5 brands take 74% of clicks. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

14.4% of searches ended in a purchase last week.

Shoppers searched for this 739K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 14.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.

Searches, last 12 months
739K
Growth, 90 days vs prior 90
+4.5%
Conversion, latest week
14.4%
Market size, estimated
$1.6Ma year
Peak month
May1.1× the quietest month
Top search term
nose wax kit161K searches a year

02 · Price

A sale here is worth $15.21.

Listings sell for $15.21 on average, from $7.28 to $23.69. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 4,000 to 5,000 of them. At $15.21 that is $61K to $76K a year per listing.

Average price
$15.21inside the $15 to $100 sweet spot
Price range
$7.28–$23.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
4,000–5,000
Revenue per listing a year
$61K–$76K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #32 within Women's. It carries 6,416 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
12.3%
Average rank
#32in Women's
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
6,416per listing
Listings tracked
16

04 · Newcomers

Amazon counts 3 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
48 months

Products

Top Nose Wax Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

$0$162K$323K$485K$646K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

23

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

19%

  • Wokaar23%
  • KENASHII18%
  • Yovanpur14%
  • AUZEAL11%
  • Lifestance8%
  • Charmonic7%

Demand

Nose Wax Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.1×

Search terms

Top Nose Wax Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nose wax kit161K/yr
  • nose hair wax kit146K/yr
  • nose wax124K/yr
  • nose hair wax48K/yr
  • nose waxing kit33K/yr
  • wax for nose hair removal14K/yr
  • nose wax kit men119K/yr
  • wax nose hair removal kit11K/yr
  • nose wax kit for women23K/yr
  • nose hair wax kit for men9K/yr

Reviews and returns

What reviews say buyers love and hate about Nose Wax Kit

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Heating20%−0.16

did not stay hot enough

Did not heat up

Never heated up

Functionality-Overall8%−0.09

Doesnt work very well

Device does not turn on

Didn't work

Size-Overall7%−0.02

Tiny pot

the ad makes it look much bigger than it really is

So small

Durability6%−0.04

Short lived

Broken

Stopped working after 1 use

Quality-Overall6%+0.52

The item it is bad quality

the build quality feels a bit cheap

it seems like every time the quality declined by a fraction

Love

Ease Of Use20%+1.65

Easy and Effective

Easy to store

Easy for beginners

Quality-Overall14%+0.52

very effective product

Excellent product

Great product and simple to use

Advertised Vs Actual Product13%+0.71

As advertised

As Described

Works like it should

Efficiency8%+0.71

Effective

This thing WORKS instantly

It works well

Value For Money6%+0.20

Good Value

Great value

Worth the money

Return

0.9% Return rate 29% Fixable by listing

Heating22%▇▅▆██▇

did not stay hot enough

Did not heat up

Never heated up

Functionality-Overall22%▇▇█▇▅▇

Doesnt work very well

Device does not turn on

Didn't work

Advertised Vs Actual Product13%▇█▆▆▆▅
Size-Overall12%▆▅▇██▄

Tiny pot

the ad makes it look much bigger than it really is

So small

Defective Material/Parts5%█▆▇▅▇▆

FAQ

Common Nose Wax Kit questions

Answered from the same tracked data.